18 Sep
|
Mastek
|
Navi Mumbai
18 Sep
Mastek
Navi Mumbai
Research and intelligence (roughly 60%)
Build account intelligence briefs for Tier 1 and priority accounts — organisation structure, recent developments, technology estate, buying signals, whitespace and a transparent point of view on what Mastek should sell in. Produce both a detailed version for pre-sales and a plain-English version for the sales conversation.
Maintain target account lists and ICP definitions by vertical (healthcare, utilities, manufacturing, BFSI, public sector) and by market, with the prioritisation logic documented rather than held in someone's head.
Run market, competitor and partner scans
— who is winning what, on which platforms, with which positioning, and what that means for our messaging.
Produce event intelligence
: speaker and delegate analysis, account mapping, intent signals, and a recommendation on whether to attend, sponsor or skip.
Synthesise intent and engagement data
(ZoomInfo, Factors.ai, HubSpot) into something a regional sales lead can act on this week.
Analyse organic search and content performance
(Google Search Console, SEMrush) and translate it into a content and keyword plan.
AI-driven build (roughly 40%)
Design and build an internal project management tool which can be used for managing small projects
Build a platform or a portal for content creation or an internal requisition portal for content collaterals
Build ai models which can be used for Marketing Financials – MQL, SQL, hubspot etc
What you will be measured on
Turnaround and quality of account intelligence — measured by sales and pre-sales actually using it.
Accuracy. Zero unsourced or unverifiable claims reaching an external asset.
Adoption of what you build. A tool nobody on the team uses has not shipped.
Time saved on recurring research, evidenced rather than asserted.
Contribution to pipeline on the accounts and campaigns you support.
📌 Research And Ai Intern Navi Mumbai
🏢 Mastek
📍 Navi Mumbai