Established in 2004, OLIVER is the world’s first and only specialist in
designing, building, and running bespoke in-house agencies and marketing
ecosystems for brands. We partner with over 300 clients in 40+ countries and
counting. Our unique model drives creativity and efficiency, allowing us to
deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we're at the forefront of leveraging
cutting-edge AI technology to revolutionise how we create and deliver work. Our
AI solutions enhance efficiency, spark creativity, and drive insightful
decision-making, empowering our teams to produce cutting-edge and impactful
results.

Role: Digital Brand Lead

Location: Mumbai, Maharashtra

About the role:

Drive client's digital presence through robust campaign execution, high-quality
content, and performance-led creative development. The role will own influencer
marketing campaigns, manage performance marketing creatives across the consumer
funnel, and deliver agile always-on content as required.

What you will be doing:




Influencer Marketing
Own influencer campaigns from ideation and briefing through
creator selection, contracting coordination, content review, go-live,
amplification, and reporting.
Develop campaign ideas, content pillars, creator briefs, and guardrails
aligned with the brand proposition, target audience, and platform behavior.
Partner with influencer and creative agencies to shortlist relevant creators
based on audience fit, content quality, brand safety, and cost efficiency.
Track campaign performance, consolidate learnings, and recommend
optimizations for future campaigns.
Performance Marketing Creative Management
Own the creative pipeline for paid media across upper, mid, and lower funnel
objectives.
Translate media briefs and consumer insights into transparent creative briefs for
Meta, Google, and YouTube.
Coordinate with brand, media, creative, and agency partners to deliver
channel-ready assets on

📌 Digital Brand Lead Mumbai
🏢 OLIVER Agency - APAC
📍 Mumbai