We are looking for a versatile Digital Marketing Specialist to take full ownership of our Facebook and Instagram campaigns.

Role: Meta Ads Specialist

Location: Kolkata (Durganagar)

Commitment: Full time | Immediate Joiners Preferred

Experience: 1–3 Years of hands-on experience

Key Responsibilities:

Campaign Management: End-to-end setup, management, and optimization of Facebook & Instagram campaigns focused on high-quality lead generation and ROI.

Tracking & Analytics: Implement and manage Meta Pixel, GA4, GTM (Google Tag Manager), and advanced conversion tracking to ensure accurate data attributes.

Optimization: Conduct rigorous A/B testing, audience targeting, and strategic retargeting to scale performance.

Data Monitoring: Consistently track and analyze key metrics like CTR,



CPC, CPA, CPL, and ROAS to improve campaign efficiency.

Budgeting: Manage ad spend effectively to ensure maximum output with optimal cost-per-lead.

Required Candidate Profile:
1 to 3 years of proven experience running successful Meta paid ad campaigns.
Deep expertise in Meta Ads Manager, audience segmentation, and deep keyword/market research.
Solid analytical mindset—you look at data and instantly know what tweaks to make.
Immediate availability is a massive plus.

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Meta Ads Specialist Immediate Joiner Kolkata
🏢 Intlum Technology
📍 Kolkata