19 Sep
|
RapidBrains
|
Mumbai
19 Sep
RapidBrains
Mumbai
Job Title: CIM Campaign Developer / Analyst
Experience: 5+Years
Location: Mumbai
Employment Type: Contract
We are looking for a CIM Campaign Developer / Analyst with hands-on experience in marketing automation and campaign execution.
Key Responsibilities
- Design, develop, test, and launch marketing campaigns.
- Build campaign workflows across Email, SMS, and In-App channels.
- Develop audience segmentation, personalization, triggers, and automation logic.
- Create and maintain campaign templates.
- Perform A/B testing, monitor campaign performance, and optimize campaigns.
- Work with creative, data, and onshore teams for campaign execution.
- Manage project activities using Jira and Confluence.
Required Skills
- 2–3 years of experience in Marketing Automation / Campaign Management.
- Hands-on experience with Adobe Campaign Classic, SAP Emarsys, Salesforce Marketing Cloud, or HCL Unica.
- Robust SQL and RDBMS/Data Model knowledge.
- Good knowledge of HTML, CSS, and JavaScript.
- Understanding of APIs and integrations.
- Experience with dynamic/personalized content and campaign workflows.
- Strong communication and project-management skills.
Good to Have
- Litmus, CMS, DAM experience.
- Relevant marketing automation certification.
📌 CIM Campaign Developer / Analyst (Mumbai)
🏢 RapidBrains
📍 Mumbai