Job Description:

We are looking for an Email Marketing Specialist to plan, execute, and optimize email campaigns for our B2B/SaaS audience. The ideal candidate should have strong email marketing, copywriting, automation, and campaign analysis skills.

Key Responsibilities

- Plan and execute email marketing campaigns and newsletters.
- Create engaging email content, subject lines, and CTAs.
- Manage email lists, segmentation, and lead-nurturing campaigns.
- Set up and manage automated email workflows.
- Monitor campaign performance including open rates, CTR, conversions, and bounce rates.
- Conduct A/B testing and optimize campaigns for better results.
- Collaborate with Sales and Marketing teams for lead generation and nurturing.
- Maintain email deliverability and database hygiene.




- Prepare campaign performance reports and insights.

Requirements

- 2–4 years of experience in Email Marketing.
- Hands-on experience with HubSpot, Mailchimp, Brevo, Klaviyo, or similar tools.
- Robust copywriting and communication skills.
- Good understanding of email automation, segmentation, and analytics.
- Experience with B2B/SaaS marketing will be an advantage.
- Knowledge of email deliverability, SPF, DKIM, and DMARC is a plus.

Work Location: In person

Pay: ₹25,000.00 - ₹40,000.00 per month

Work Location: In person

📌 Email Marketing Specialist (India)
🏢 WORKSDELIGHT
📍 India