Social Media InternAbout SOR

SOR Group is a founder-led strategy, branding, and growth company. We work across media, communications, business development, and creative, building brands, narratives, and operating systems for companies and institutions that want to matter.

Our work sits at the intersection of thinking and execution. Every output is expected to serve a real outcome. We work in small teams, on real timelines, with direct access to decision-making, and value clarity, speed, independent thinking and ownership.

The Role

As a Social Media Intern, you will work across multiple brands and projects on content, social media, research, influencer management, audits and reporting. You may work on everything from identifying a content idea and researching a market to shortlisting creators, coordinating with them, conducting audits and tracking performance. The exact mix will vary based on project requirements.

Responsibilities

Content & Social Media

- Track social media trends, formats, conversations and platform updates.
- Develop content ideas across brands, platforms and formats.
- Support content planning, coordination, execution and publishing.
- Assist with day-to-day social media management.

Brand, Market & Competitor Research

- Research brands, audiences, competitors, industries and relevant topics.
- Identify useful insights, trends, references and content opportunities.
- Research websites, creators and digital platforms as required.

Influencer Management & Audits

- Shortlist influencers based on brand, campaign and project requirements.
- Evaluate creators based on content quality, audience relevance, engagement metrics and brand fit.
- Maintain influencer lists and databases.
- Collect,



organise and analyse information for influencer and social media audits.
- Assist with or conduct audits as required.
- Reach out to shortlisted creators and manage communication.
- Coordinate calls, meetings and follow-ups.
- Support creator collaborations from shortlist through execution.

Reporting & Analysis

- Track social media performance and maintain reporting sheets.
- Compile relevant platform metrics.
- Identify patterns and observations from performance data.

Coordination

- Coordinate with internal teams, creators and external stakeholders.
- Track tasks, timelines, requirements and follow-ups.
- Communicate progress, requirements and blockers clearly.

What We Expect

- Curiosity about social media, content, brands and digital culture.
- Strong research, communication and organisational skills.
- Ability to think independently and figure things out without constant direction.
- A proactive approach to work and problem-solving.
- Ability to manage multiple tasks and work within deadlines.
- Willingness to use digital and AI tools effectively.
- Openness to feedback and willingness to learn quickly.
- Ownership of assigned work from start to finish.

Who Will Do Well Here

Someone who is curious, observant, creative and organised, with a genuine interest in social media, content and brands. You should enjoy understanding why things work, be comfortable moving between different types of work, and be willing to learn by doing. Prior professional experience is not required, but initiative, reliability and the ability to think independently matter.

Pay: ₹12,000.00 per month

Advantages:

- Paid sick time
- Paid time off

Work Location: In person

📌 Social Media Marketing Intern (India)
🏢 SOR Group
📍 India