Key Responsibilities

1. Visual Merchandising Strategy

- Develop and implement the overall visual merchandising strategy aligned with the brand's positioning and business objectives.
- Create seasonal and festive VM calendars for product launches, campaigns, and promotional activities.
- Establish and maintain visual merchandising guidelines and standards across all stores.
- Continuously introduce innovative display concepts that enhance the luxury shopping experience.

2. Store Experience & Visual Standards

- Lead the planning and execution of window displays, feature zones, counters, and premium product presentations.
- Ensure consistent visual standards across all retail locations.
- Optimize store layouts and customer flow to improve product visibility and shopping experience.
- Maintain high standards of lighting, signage, display materials, and store ambience.

3. Team Leadership

- Lead, mentor, and develop the Visual Merchandising Executive.
- Define VM execution schedules and priorities.
- Conduct regular store visits and VM audits.
- Provide coaching and feedback to ensure consistent execution of brand standards.

4. Campaign & Display Management

- Plan and execute visual merchandising for festive campaigns, bridal collections, new launches, and promotional events.
- Coordinate with Marketing to ensure seamless execution of in-store campaigns.
- Ensure timely installation and maintenance of all campaign-related visual elements.

5. Vendor & Project Management

- Manage external vendors for display fixtures, props, signage, fabrication, and printing.
- Review designs, materials, prototypes, and production quality.




- Monitor project timelines, budgets, and installation schedules.
- Build and maintain strong vendor relationships to ensure quality and timely delivery.

6. Exhibition & Event Visual Merchandising

- Lead visual planning and execution for exhibitions, events, and store activations.
- Design customer-focused display layouts that maximize engagement.
- Supervise installation, dismantling, and asset management for all events.

7. VM Asset Management

- Oversee inventory of visual merchandising assets, fixtures, props, and display materials.
- Optimize reuse of display assets across stores and events.
- Ensure proper maintenance and periodic audits of all VM assets.

8. Cross-Functional Collaboration

- Partner with Retail Operations to ensure consistent implementation of VM standards.
- Work closely with Marketing for campaign planning and execution.
- Coordinate with Category and Buying teams to prioritize product displays based on business objectives.
- Support new showroom launches, renovations, and store refresh projects.

9. Performance & Continuous Improvement

- Conduct regular VM compliance audits across stores.
- Monitor the effectiveness of visual merchandising initiatives through customer feedback, retail observations,



and sales trends.
- Recommend improvements based on market trends, customer behavior, and competitive benchmarking.
- Present periodic reports and action plans to management.

Required Skills

Technical Skills

- Robust knowledge of luxury retail visual merchandising.
- Experience in jewellery or premium retail merchandising.
- Expertise in store planning, customer flow, and space optimization.
- Window display and campaign planning.
- Vendor and fabrication management.
- Adobe Illustrator, CorelDraw, Photoshop, and Microsoft Office.

Leadership & Business Skills

- Team leadership and coaching.
- Project and stakeholder management.
- Vendor negotiation and budget management.
- Strong communication and presentation skills.
- Commercial awareness with attention to detail.
- Creative problem-solving and planning abilities.

Preferred Industry Experience

Candidates from:

- Jewellery Retail
- Luxury Retail
- Premium Fashion
- Watches & Accessories
- Lifestyle Brands
- High-End Retail Chains

Key Performance Indicators (KPIs)

- Visual merchandising compliance across stores.
- Timely execution of seasonal and promotional campaigns.
- Consistency of luxury brand presentation.
- Customer experience and store presentation standards.
- Project completion within budget and timelines.
- Vendor performance and quality.
- Effective management and utilization of VM assets.
- Development and performance of the VM team.

Pay: ₹50,000.00 - ₹120,000.00 per month

Benefits:

- Provident Fund

Work Location: In person

📌 Manager - Visual Merchandiser (India)
🏢 Manubhai Gems
📍 India