We are looking for a creative and execution-focused Digital Marketing Executive to lead the digital presence and launch activities for Simplieasy, our SaaS product built for modern recruitment teams and agencies.

This is not a routine social media role. You will be responsible for building the Simplieasy brand, creating awareness, generating product enquiries, and experimenting with different digital channels to drive growth.

Key Responsibilities

- Own the digital marketing and social media presence of Simplieasy across LinkedIn, Instagram, Facebook and other relevant platforms.
- Develop creative content around SaaS, recruitment technology, HR, productivity and Simplieasy's product features.
- Plan and execute the Simplieasy product launch and digital campaigns.
- Generate inbound leads, product enquiries and demo requests through digital channels.
- Build and execute campaigns across LinkedIn, Meta, Google and other relevant platforms.
- Create campaigns that communicate the product's value clearly to recruitment agencies, HR teams and businesses.
- Work closely with the product and sales teams to convert marketing activity into actual leads and demos.
- Experiment with content formats, campaigns, communities, partnerships and other growth channels.
- Track metrics such as reach, engagement, leads, enquiries, demo bookings and conversions and improve campaigns based on results.
- Identify trends,



competitor activities and new opportunities in the SaaS and HR-tech space.
- Support website content, landing pages, SEO and other activities that improve organic visibility.
- Take ownership of the Simplieasy brand voice and ensure consistent communication across channels.

What We Are Looking For

- 1–3 years of experience in Digital Marketing, Growth Marketing, SaaS Marketing or Startup Marketing.
- Strong understanding of social media and digital campaign execution.
- Someone who is creative, proactive and comfortable taking ownership.
- Ability to create content that gets attention rather than simply filling a content calendar.
- Basic understanding of Meta Ads, Google Ads, LinkedIn marketing and SEO.
- Good understanding of digital analytics and campaign performance.
- Strong communication and copywriting skills.
- Ability to work in a quick-paced startup environment and experiment with new ideas.

The Mindset We Want

We are looking for someone who thinks:

How do we get people to discover Simplieasy?
How do we make them curious enough to enquire?
How do we turn that attention into demos and customers?

If you enjoy building something from scratch, creating campaigns, testing ideas and seeing your work directly contribute to business growth, this role is for you.

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits:

- Cell phone reimbursement

Work Location: In person

📌 Digital Marketing (India)
🏢 Idili Technologies
📍 India