Key Responsibilities

- Strategy & Planning
- Develop and implement social media strategies aligned with business goals.
- Create monthly content calendars and campaign roadmaps.
- Content Creation & Management
- Oversee creation of engaging posts, graphics, videos, and stories.
- Ensure brand consistency across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube).
- Approve and schedule posts using tools like Buffer, Hootsuite, or Meta Business Suite.
- Campaign Execution
- Plan and run paid advertising campaigns (Facebook Ads, Google Ads, LinkedIn Ads).
- Track ROI and optimize campaigns for reach, engagement, and conversions.
- Analytics & Reporting
- Monitor KPIs (followers, engagement rate, CTR, conversions).
- Prepare weekly/monthly performance reports with actionable insights.
- Community & Reputation Management
- Respond to comments, queries, and DMs in a timely, qualified manner.




- Handle negative feedback or crises with tact and escalation protocols.
- Collaboration & Coordination
- Work closely with marketing, design, and sales teams for integrated campaigns.
- Liaise with external agencies or influencers for brand partnerships.
- Compliance & Governance
- Ensure adherence to company policies, confidentiality, and legal guidelines.
- Maintain audit-ready records of campaigns, budgets, and approvals.

Skills & Competencies

- Strong knowledge of social media algorithms and trends.
- Proficiency in analytics tools (Google Analytics, Meta Insights).
- Creative storytelling and copywriting ability.
- Crisis management and problem-solving skills.
- Excellent communication and team collaboration.

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Social Media Manager (India)
🏢 Bhasin Brothers
📍 India