WE ARE HIRING | Performance Campaign Manager
Location: Noida, Sector 63
Shift: Day Shift | 5 Days Working
Experience: 2–5 Years
Job Type: Full-Time
Salary: Up to ₹65,000 per month + Performance-Based Incentives
Industry: Advertising | Digital Marketing | Creative | Agency Business
About the Role
We are looking for a passionate and performance-driven Performance Campaign Manager who understands digital advertising, consumer behaviour, brands, and the agency business.
The ideal candidate will be responsible for planning, executing, optimising, and scaling performance marketing campaigns across multiple digital platforms. The candidate should have a strong understanding of paid media, lead generation, e-commerce, conversion optimisation, analytics, and ROI-driven marketing.
You will work closely with the strategy, creative, content, and business development teams to translate business objectives into high-performing digital campaigns and measurable growth.
Key Responsibilities
- Plan, execute, and manage performance marketing campaigns across Google Ads, Meta Ads, LinkedIn Ads, YouTube, and other relevant digital platforms.
- Develop campaign strategies based on client objectives, target audiences, budgets, industry trends, and business goals.
- Manage campaigns across lead generation, e-commerce, app acquisition, website conversions, remarketing, and brand performance.
- Conduct audience research, keyword research, competitor analysis, and market analysis to identify growth opportunities.
- Create campaign structures, targeting strategies, budgets, bidding strategies, and performance benchmarks.
- Monitor campaign performance on a daily basis and optimise campaigns to improve CTR, CPC, CPL, CPA, ROAS, conversion rate, and overall ROI.
- Analyse campaign data and identify insights, trends, gaps, and opportunities for optimisation.
- Work with creative and content teams to develop performance-focused ad copies, creatives, videos,
landing pages, and campaign assets.
- Conduct A/B testing of creatives, messaging, audiences, landing pages, offers, and campaign structures.
- Set up and monitor conversion tracking, pixels, events, UTM parameters, and analytics dashboards in coordination with the relevant teams.
- Prepare regular campaign reports and present actionable insights and recommendations to clients and internal stakeholders.
- Manage campaign budgets effectively and ensure efficient utilisation of media spends.
- Forecast campaign performance and recommend budget allocation and scaling opportunities.
- Stay updated with changes in advertising platforms, algorithms, targeting capabilities, attribution, AI-led advertising tools, and emerging digital marketing trends.
- Collaborate with the Business Development and Strategy teams during client pitches by providing media plans, campaign strategies, projections, budgets, and performance marketing recommendations.
- Work closely with clients to understand their business objectives and translate them into measurable digital performance campaigns.
- Maintain documentation of campaign performance, learnings, benchmarks, and optimisation strategies.
Required Skills & Qualifications
- 2–5 years of hands-on experience in performance marketing, paid media, digital marketing, or agency environments.
- Strong hands-on experience with Google Ads and Meta Ads.
- Positive understanding of Google Analytics/GA4, Google Tag Manager, conversion tracking, pixels, remarketing, and attribution.
- Strong understanding of digital marketing metrics including CTR, CPC, CPM, CPL, CPA, CAC, ROAS, conversion rate, and LTV.
- Ability to develop performance marketing strategies aligned with business and revenue objectives.
- Solid analytical and data interpretation skills.
- Ability to identify campaign inefficiencies and take corrective action quickly.
- Good understanding of landing pages, conversion funnels, audience segmentation, and conversion optimisation.
- Strong communication and presentation skills.
- Ability to independently manage multiple campaigns, clients, budgets, and deadlines.
- Strong problem-solving and decision-making skills.
- A target-oriented professional who is comfortable working with numbers, budgets, and performance goals.
Preferred Skills
- Experience working with a digital marketing, advertising, or creative agency.
- Experience handling multiple clients across different industries.
- Google Ads and/or Meta certifications.
- Experience with e-commerce and lead-generation campaigns.
- Knowledge of LinkedIn Ads, YouTube Ads, programmatic advertising, or other paid media platforms.
- Experience with marketing dashboards and reporting tools such as Looker Studio.
- Understanding of SEO, social media, content marketing, creative strategy, and integrated digital marketing.
- Experience in developing media plans and performance projections for new business pitches.
- Understanding of AI-powered advertising, campaign automation, audience intelligence, and emerging performance marketing technologies.
- Experience in working with creative teams to develop data-led and performance-oriented creatives.
Interested ? Let’s Connect !
Email your resume:
[email protected]
WhatsApp us at: +91-XXXXXXXXXX
Pay: ₹35,000.00 - ₹65,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Paid sick time
- Provident Fund
Work Location: In person
📌 Performance Campaign Manager (India)
🏢 Adtric Solutions
📍 India