Experience:

4–6 Years

Employment Type:

Full-Time

Work Mode:

100% Remote

Location:

India

Department:

Performance Marketing

Industry:

Digital Marketing Agency

About the Role

We are looking for a Senior Performance Marketer who can independently own client accounts and drive measurable business results through paid media.

The ideal candidate has strong hands-on experience across Google Ads, Meta Ads and LinkedIn Ads

, understands the complete marketing funnel, and can connect campaign performance to qualified leads, pipeline and revenue

.

You should be analytical, commercially aware, proactive, client-friendly and comfortable using AI and automation to improve campaign performance and efficiency.

Key Responsibilities

- Develop and execute performance marketing strategies based on client business objectives.
- Plan, launch, manage and optimize campaigns across Google, Meta, LinkedIn and other relevant paid media platforms .

- Manage campaign budgets, forecasting, pacing, targeting, bidding and performance.
- Optimize campaigns for quality leads, conversions, CAC, CPL, CPA, ROAS and revenue .

- Conduct audience, keyword, competitor and market research.
- Develop creative testing strategies, including ad angles, hooks, messaging and formats.
- Analyze landing pages and conversion funnels and recommend CRO improvements .

- Set up and troubleshoot GA4, GTM, pixels, conversion tracking, UTMs and offline conversions .

- Work with CRM/sales teams to understand lead quality and optimize campaigns toward MQLs, SQLs and opportunities .

- Conduct structured A/B testing and maintain a clear testing roadmap.
- Identify performance gaps, growth opportunities and opportunities to scale campaigns profitably.
- Prepare reports that clearly explain what happened,



why it happened and what should be done next .

- Lead client calls, present performance and recommendations, and proactively communicate risks and opportunities.
- Work closely with creative, content, SEO and development teams.

- Manage multiple client accounts while maintaining quality, deadlines and prompt communication.

AI & Automation

- Use ChatGPT, Claude, Gemini, Perplexity and other AI tools for research, analysis, copy, creative ideation and reporting.

- Leverage AI and automation for campaign monitoring, reporting, optimization and repetitive workflows.
- Build efficient, repeatable workflows to improve marketing productivity.
- Critically evaluate AI-generated insights and apply independent marketing judgment.

Required Skills & Qualifications

- 4–6 years of hands-on Performance Marketing experience.
- Strong expertise in Google Ads and Meta Ads

.

- Good working knowledge of LinkedIn Ads .

- Experience managing multiple client accounts , preferably in a digital marketing agency.

- Hands-on experience with Quora, Reddit, Taboola, Outbrain or other native/discovery advertising platforms is a strong plus.
- Solid understanding of PPC, paid social, remarketing, audience targeting and conversion optimization.
- Experience managing meaningful advertising budgets and scaling campaigns.
- Strong knowledge of GA4, Google Tag Manager, conversion tracking and attribution .

- Understanding of CRM,



lead-quality tracking and offline conversion measurement.
- Strong analytical skills and excellent Excel/Google Sheets knowledge.
- Excellent communication and presentation skills.
- Strong attention to detail, problem-solving and strategic thinking.
- Ability to work independently and effectively in a remote environment .

You Will Stand Out If You Have

- Experience managing US or international clients .

- Strong B2B lead-generation or SaaS marketing experience.
- Experience optimizing campaigns based on SQLs, opportunities or revenue .

- Experience with HubSpot, Salesforce or similar CRM platforms .

- Experience with Looker Studio and automated reporting .

- Experience managing large monthly media budgets.
- Experience developing performance creative and testing frameworks.
- Strong interest in AI, automation and emerging marketing technologies .

- Experience mentoring or managing junior performance marketers.

What We Offer

- 100% Work from home
- Opportunity to work with national and international clients.
- Exposure to diverse industries and meaningful advertising budgets.
- Opportunity to work with the latest AI and marketing technologies .

- High ownership and autonomy.
- Performance-driven career growth.
- Collaborative and learning-focused work environment.

Who We Are Looking For This is not just a campaign execution role.

We are looking for someone who can take complete ownership of an account — from business objective → strategy → execution → optimization → lead quality → reporting → client communication

— with minimal supervision.

You should be data-driven, commercially aware, proactive, detail-oriented, prompt and hungry to improve performance.

📌 Senior Performance Marketer (India)
🏢 Voxturr
📍 India