Job DescriptionKey Responsibilities

N1. Identification of Potential:

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- Analysis of Kia India Network coverage & TIV sales data
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- Identifying untapped cities/towns/talukas/villages – having high potential, Significant TIV volume but No Kia India network available, no near future plans
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- Customer demographic should be matching with Kia India customer profile
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n2. Business Plan Formation:

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- Preparation of annual business plans, target volume & key strategy/ activities to achieve the business plans
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- Regular reporting of rural share of Business, Data analysis to find gap areas & action to improve
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- Dealer wise outlet wiseplanning
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n3. Strategic Tie-ups & BTL Events:

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- Tie-up with leading financiers at local/ regional level for rural markets – MMFSL, NBFCs etc.
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- Tie-up with Village Level Entrepreneurs/ CSC etc.
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- BTL Activities: Display activities, Rural Melas, Showroom on Wheels etc
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n4. Rural Manpower (Dealer):

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- Identification & finalization of Super-KEC requirement – Dealer-wise
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- Recruitment of manpoweras per requirement &

• Area allocation - Training of manpower on Kia India systems & processes

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- Monthly target rolling for Super KECs for Bookings &

• Retails

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- Daily performance monitoring, weekly review for non-performers/ low performers
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- Reward &

• Recognition ofmanpower, highlighting Top performers, recognition by management

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- Super KEC Skill Contestto identify the top talents, Recognition &

• Rewards

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n5. Key KPI's:

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- Achieve monthly/quarterly rural sales targets for the assigned region
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- Drive retail performance through focused rural penetration strategies
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- Activations: Monthly/ Quarterly BTL plan
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- Network Coverage: Rural Outlets, Kestive counter, Rural Manpower
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- Manpower: Adequate dealer manpower onboarding, Training & Development
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- Track KPIs: rural contribution %, enquiry generation, conversion ratio
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- Maintain daily/weekly dashboards for management review Ensure adherence to processes and reporting systems (DMS/CRM)
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nYears of Experience:

- 6-9 Years (passenger vehicle experience mandatory)

NCurrent Location:- Mumbai or willing to relocate Mumbai

NEducation:- MBA preferred

📌 Rural Sales Manager - West Region (Mumbai) (Alibag)
🏢 Kia India
📍 Alibag