Company Description Grow Indigo is an Agri-Tech venture focused on advancing sustainable agriculture to improve farmer profitability, environmental sustainability, and consumer health. The company’s mission is to accelerate agricultural transformation for a healthier planet through three core pillars: biologicals, carbon, and sustainable produce.

Grow Indigo provides innovative biological products that enhance soil health and plant growth, while building India’s leading vertically integrated carbon program to deliver high-quality, certified carbon units and support credible climate action. Leveraging expertise in biologicals and carbon accounting, the company helps food, beverage, and apparel brands reduce farm-side (scope 3) emissions and meet their sustainability targets. Grow Indigo collaborates closely with farmers, businesses, and investors who share its commitment to sustainable growth and climate resilience.

Role Description The Regional Sales Manager is a full-time, on-site role based in Lucknow, responsible for driving sales growth and market development for Grow Indigo’s products and solutions within the assigned region. This role involves developing and executing regional sales strategies, managing and supporting a field sales team, and building strong relationships with channel partners, distributors, and key accounts.

The Regional Sales

Manager will regularly visit markets and farms, conduct product demonstrations and training, gather customer feedback, and identify new business opportunities aligned with sustainable agriculture goals. Day-to-day responsibilities include sales forecasting,



monitoring performance against targets, coordinating with marketing and agronomy teams, and ensuring high standards of customer service and post-sales support. The role also involves preparing periodic sales reports, analyzing regional trends, and providing insights to leadership to improve go-to-market plans and product adoption.

Qualifications

- Strong regional sales and business development experience in agriculture, agri-inputs, or sustainability-focused sectors, with a proven record of meeting or exceeding sales targets.
- Experience in channel management, including working with distributors, dealers, and institutional customers, and building long-term commercial relationships.
- Knowledge of sustainable agriculture practices, soil health, biological products, or carbon-focused initiatives, with the ability to communicate technical concepts in easy terms.
- Excellent communication, negotiation, and presentation skills, including the ability to train and motivate field teams and engage effectively with diverse stakeholders.
- Strong analytical and planning abilities, including sales forecasting, territory planning, and use of data or CRM tools to track performance and opportunities.
- Ability to work primarily in the field, travel extensively within the region, and collaborate closely with cross-functional teams such as marketing, agronomy, and operations.
- Bachelor’s degree in Agriculture, Agribusiness, Business Administration, or a related field; a postgraduate degree (MBA or equivalent) is an advantage.
- Prior experience managing a sales team, with inclusive leadership, coaching skills,

📌 Regional Sales Manager (Lucknow)
🏢 Grow Indigo
📍 Lucknow