Company Description Nivia Sports is a leading sports brand known for designing, manufacturing, and marketing performance-driven athletic footwear, apparel, and equipment. The company focuses on delivering high-quality products that support athletes and sports enthusiasts across multiple disciplines.

With a strong presence in the Indian market and growing international reach, Nivia Sports blends innovation, functionality, and style. Team members join a dynamic, fast-paced environment where data-driven decisions and creativity contribute directly to brand growth and customer engagement.

Manager - Performance Marketing will be responsible for planning, executing, and scaling performance marketing campaigns across major e-commerce platforms (Amazon, Flipkart, Blinkit, Instamart, etc.)

The ideal candidate has a strong blend of analytical capability, media-buying expertise, and e-commerce business acumen. You will manage ad budgets efficiently to maximize ROAS (Return on Ad Spend) while scaling customer acquisition and revenue growth for our diverse portfolio of consumer brands.

Key Responsibilities

1. Campaign Planning & Execution

Design, execute, and scale end-to-end performance marketing campaigns (Sponsored Ads, DSP, PLA, across e-commerce marketplaces (Amazon, Flipkart, Quick Commerce) Work with our media agency to manage day-to-day bidding, budget allocations, keyword targeting, audience segmentation, and campaign optimization to hit aggressive targets for ROAS, ACOS, and CAC.
1. Growth & Revenue Maximization

Collaborate closely with Key Account Managers (KAMs) to align paid visibility with promotional calendars, new product launches,



and inventory levels. Drive continuous funnel optimization—from landing page experience and click-through rates (CTR) to cart additions and final checkouts.
1. Analytics, Testing & Reporting

Conduct regular A/B testing on ad creatives, copy, formats, and landing pages to continuously improve conversion rates. Monitor web analytics and attribution models via platform-specific dashboard reporting.

Prepare daily, weekly, and monthly MIS reports highlighting performance metrics, key insights, and strategic recommendations for senior leadership.

1. Cross-Functional Collaboration

Work hand-in-hand with brand managers, creative design teams, and content creators to build high-converting performance assets tailored for digital-first consumers. Coordinate with external agency partners and media vendors to ensure campaign delivery aligns with brand guidelines and timelines.

Desired Candidate Profile

Experience: 3 to 7 years of hands-on experience in performance marketing, specifically handling E-commerce marketplaces (Amazon Advertising, Flipkart Ads) and Q-com platforms.

Education: Bachelor’s degree in Marketing, Business, Engineering, or a related field. MBA/PGDM is a strong plus.

Technical Skills

Expert-level understanding of ad consoles (Amazon Seller/Vendor Central, Q-com ads portals, Amazon DSP etc.).

Strong command over MS Excel (Pivot Tables, VLOOKUP, data modeling) and data visualization tools.

Core Competencies: Solid analytical mindset, high financial/budgetary rigor, sharp problem-solving capabilities, and a proactive attitude toward fast-paced environments.

📌 Performance marketing manager (Delhi)
🏢 Nivia Sports
📍 Delhi