Role Brief
We are looking for an Online Reputation Executive to manage the online reputation and day-to-day social media presence of our clients. The role involves monitoring online conversations, managing social media accounts, creating and publishing content, responding to queries and feedback, and ensuring a consistent and positive brand presence across digital platforms.
Key Responsibilities
- Manage day-to-day operations of assigned social media accounts across platforms such as Instagram, Facebook, X, LinkedIn, and Google.
- Schedule and publish approved content while ensuring accuracy, consistency, and adherence to brand guidelines.
- Monitor comments, mentions, reviews, DMs, and online conversations around clients and brands.
- Respond to customer queries, complaints, and feedback in a timely, empathetic, and brand-appropriate manner.
- Identify potential reputation risks and escalate sensitive or high-impact issues promptly.
- Track trending conversations and emerging issues that may impact brand perception.
- Coordinate with creative, account management, and client teams to ensure timely content and responses.
- Maintain ORM and social media trackers, including sentiment, response time, key issues, and resolutions.
- Support crisis communication and reputation-management initiatives when required.
- Prepare regular reports on social media performance, audience sentiment, engagement, and ORM activities.
- Ensure all content and responses follow the brand's tone of voice and communication guidelines.
What We're Looking For
- 1–3 years of experience in ORM, social media management, community management, customer experience, or a similar role.
- Strong written communication and excellent command of English.
- Valuable understanding of social media platforms and online consumer behavior.
- Ability to handle difficult conversations calmly and professionally.
- Strong attention to detail and ability to respond quickly in a fast-paced environment.
- Ability to manage multiple brands and social media accounts simultaneously.
- Prior experience in a digital, social media, influencer marketing, or advertising agency is a plus.
It Comes in Handy
- Experience with social listening and ORM tools.
- Basic understanding of content calendars, scheduling tools, and social media analytics.
- Experience handling high-volume customer complaints or brand crises.
- Understanding of sentiment analysis and online reputation management.
- Basic content-writing and copywriting skills.
📌 Online Reputation Executive (India)
🏢 Chtrbox
📍 India