THE ROLE
We’re looking for a Creative Writer who can turn briefs into ideas, ideas into words, and words into work that makes people stop scrolling.
You’ll work across advertising campaigns, social media, digital content, brand communication, scripts and everything in between . We’re looking for someone who understands that good writing isn't just about sounding clever — it’s about making the brand matter.
WHAT YOU’LL DO
- Develop creative concepts and campaign ideas from briefs.
- Write copy, campaign lines, headlines, captions, scripts, taglines and brand communication .
- Create ideas for social media, digital campaigns, films, reels and other formats.
- Work closely with Art Directors, Designers, Account Teams and Strategists.
- Translate brand strategy into simple, sharp and engaging communication.
- Adapt your writing across different brands, audiences and tones of voice.
- Research trends, culture, competitors and conversations to find fresh creative opportunities.
- Participate in brainstorming sessions and contribute ideas beyond just writing.
- Take feedback, rewrite, refine and keep pushing an idea until it works.
WHAT WE’RE LOOKING FOR
- 1–2 years of experience in advertising, creative agencies, digital agencies or a similar environment.
- Robust command of English, grammar and storytelling .
- A naturally curious mind with an eye for culture, trends and human behaviour.
- Someone who can think concept first, copy second .
- Ability to write short, sharp copy as well as longer-form narratives.
- Comfortable working on multiple brands and briefs simultaneously.
- Good understanding of social media and digital communication.
- Ability to explain the "why" behind an idea , not just write it.
- Most importantly — a portfolio that shows how you think.
BONUS POINTS
If you can
✦ Write scripts
✦ Come up with campaign concepts
✦ Crack a killer headline
✦ Understand memes without trying too hard
✦ Spot a cultural insight before everyone else
✦ Write in multiple Indian languages
✦ Make a boring brief interesting
...we definitely want to meet you.
WHAT YOU’LL GET
Creative freedom.
Room to experiment, question briefs and bring your own point of view.
Real brand exposure.
Work on campaigns and communication that actually go out into the world.
A team that likes ideas.
Because the best work rarely comes from one person sitting alone with a blank document.
APPLY
Send us your CV + Portfolio along with a few examples of work you're most proud of.
Show us how you think.
The words can come after.
[email protected]
📌 Jr. Creative Writer (Mumbai)
🏢 SquidJC
📍 Mumbai