Role Overview:

In this role, your primary mission is to manage the business of BN Shop, which is our health foods, snacks, supplements, and beverages portfolio, and convert our community into active buyers and users of products through end-to-end campaign execution. You will handle everything from B2B business collaborations and pitching to setting up automated marketing funnels across email, WhatsApp, and our website. This role requires strategic ideation, hands-on execution, content strategy, and knowledge of digital marketing tools and techniques to drive revenue.

Key Responsibilities & KRAs

1. B2B Collaborations & Product Management

- Deal Closing: Source, pitch, and close business collaborations (BN shop) and strategic brand partnerships.
- Product Readiness: Oversee packaging labelling, product listing, and the creation/bundling of promotional kits.
- Program Stitching: Successfully stitch them into diet chats, the inyrenal APP notifications, WhatsApp chat, and email marketing

2. Campaign Ideation & Funnel Execution (Core KRA)

- End-to-End Campaigns: Ideate, launch, and manage campaigns designed to re-engage users, manage cart drop-offs, and build full-funnel customer journeys.
- Internal Marketing: Own sales and retention channels, including Email marketing, WhatsApp marketing, website updates, and push notifications.
- Lead Generation: Proactively find monetization opportunities within our existing database of old clients and cold leads.

3.



Community Monetisation & Engagement

- Conversion: Build, manage, and optimize high-converting Call-to-Actions (CTAs) and conversion funnels to turn community members into active buyers.
- Interactive Engagement: Run polls, gather feedback, and create interactive content to gauge community interest and tweak sales strategies.
- Inbound Management: Directly handle responses and queries coming through social media, WhatsApp, and email marketing channels to close sales.

4. Cross-Functional Coordination

- Collaborate directly with the Brand and Performance Marketing teams to align organic community efforts with paid ad strategies and overall brand voice.

Required Skills & Qualifications

- Experience: 2–4 years of experience in Growth Marketing, Community Management, E-commerce Operations, or Campaign Management.
- Funnel Mastery: Proven track record of building and managing conversion funnels across Email ) and WhatsApp Marketing tools.
- Sales & Pitching: Solid communication and negotiation skills with a history of closing B2B deals or brand collaborations.
- Execution-First Mindset: Ability to shift seamlessly from high-level campaign ideation to operational tasks like product listing and responding to customer queries.
- Data & Feedback Driven: Comfortable analyzing campaign performance metrics and customer feedback to iterate quickly.

📌 E-commerce and Community Monetisation Execuitive (Mumbai)
🏢 BalanceNutrition.in
📍 Mumbai