About Kheewa IncorporationKheewa Incorporation is a Business Growth Consulting and Business Solutions organization providing services in Business Development, Sales & Marketing, Recruitment & HR Solutions, Digital Marketing, Lead Generation, Business Consulting, and AI-enabled Business Solutions.

We are looking for creative, analytical, and result-oriented Digital Marketing Executives who can support online marketing activities, generate leads, improve brand visibility, manage digital campaigns, and contribute to business growth.

Job SummaryThe Digital Marketing Executive will be responsible for planning and executing digital marketing activities across social media, search engines, websites, online advertising, content marketing, lead generation, and other digital channels.

The candidate will work closely with the marketing, sales, content, and business development teams to create campaigns that improve online visibility, audience engagement, lead generation, website traffic, and business enquiries.

This is a Work From Home opportunity suitable for candidates who are comfortable working with digital platforms, marketing tools, analytics, social media, and AI-enabled marketing solutions.

Key Roles & Responsibilities1.

Digital Marketing

Strategy & Execution

- Support the planning and execution of digital marketing campaigns.
- Develop digital marketing plans according to business objectives.
- Execute campaigns across relevant online platforms.
- Coordinate with content, design, sales, and business development teams.
- Monitor campaign performance and recommend improvements.
- Maintain a consistent digital presence for the company and assigned projects.

2.

Social Media

MarketingManage and support marketing activities on:
- Facebook
- Instagram
- LinkedIn
- YouTube
- WhatsApp
- Other relevant social media platforms

Responsibilities include:
- Content planning and publishing.
- Social media calendar management.
- Audience engagement.
- Campaign execution.
- Hashtag and keyword research.
- Competitor monitoring.
- Tracking engagement and reach.
- Supporting follower and audience growth.

3. Lead Generation
- Generate business leads through digital marketing campaigns.
- Support lead-generation campaigns on Meta, Google, LinkedIn, and other relevant platforms.
- Develop landing-page and campaign ideas.
- Monitor lead quality and quantity.
- Coordinate with Sales/Business Development teams regarding incoming leads.
- Track lead sources and campaign performance.
- Identify opportunities to improve lead conversion.

4. Meta AdvertisingSupport paid advertising activities across Facebook and Instagram, including:

- Campaign creation.
- Audience research.
- Campaign setup.
- Creative coordination.
- Ad copy preparation.
- Budget monitoring.
- Lead campaign management.
- Campaign performance tracking.
- A/B testing where applicable.
- Optimization based on campaign data.

5. Google Ads & Search MarketingWhere assigned, support:
- Google Search campaigns.
- Display campaigns.
- YouTube campaigns.
- Keyword research.
- Search-term analysis.
- Ad copy preparation.
- Campaign monitoring.
- Conversion tracking.
- Performance analysis.

6. SEO Support
- Conduct basic keyword research.
- Identify relevant search terms.
- Support on-page SEO activities.
- Optimize website content where required.
- Assist with title, description, heading, and keyword optimization.
- Research competitors' search presence.
- Monitor website search performance.
- Support link-building and off-page activities where assigned.

7. Content MarketingCoordinate with content creators and designers to develop:




- Social media posts
- Reels
- Videos
- Blogs
- Articles
- Infographics
- Promotional creatives
- Landing-page content
- Email campaigns
- WhatsApp marketing content

Ensure content is aligned with campaign objectives and target audiences.
- Website & Landing Page Support
- Monitor website pages and landing pages.
- Identify basic content or presentation issues.
- Coordinate website updates with the technical team.
- Support landing-page creation for marketing campaigns.
- Check forms and lead-capture systems.
- Monitor incoming leads from digital campaigns.
- Review basic website traffic and conversion data.

9. Email & WhatsApp Marketing
- Support email marketing campaigns.
- Prepare customer/prospect databases.
- Coordinate email content and campaign schedules.
- Support WhatsApp Business campaigns.
- Maintain communication lists.
- Track campaign responses.
- Follow up with the relevant team regarding leads generated through digital communication.

10. Analytics & Performance MonitoringMonitor important digital marketing metrics such as:

- Website Traffic
- Leads
- Cost Per Lead
- Click-Through Rate
- Conversion Rate
- Engagement Rate
- Reach
- Impressions
- Ad Spend
- Campaign ROI/ROAS where applicable
- Social Media Growth
- Search Performance

Prepare regular performance reports and identify areas requiring improvement.
- Competitor & Market Research
- Monitor competitors' digital marketing activities.
- Research competitor advertisements and campaigns.
- Study competitor websites and social media presence.
- Identify market trends.
- Research new marketing opportunities.
- Monitor relevant industry trends.
- Maintain useful competitor and market information.

12. AI-Powered MarketingKheewa Incorporation uses technology-enabled business processes, and the Digital Marketing Executive will be expected to explore and use AI tools for marketing activities.

Responsibilities may include

- Content ideation using AI.
- Ad copy generation and refinement.
- Keyword research assistance.
- Marketing research.
- Customer/audience analysis.
- Campaign ideas.
- Content variations.
- Competitor research.
- AI-assisted image/video creation.
- Marketing reporting and analysis.
- Using tools such as ChatGPT, Gemini, Microsoft Copilot, and other relevant AI platforms.

AI should be used to improve speed, creativity, research, productivity, and campaign execution, while maintaining human review and brand quality.

- Sales & Marketing CoordinationWork closely with:

- Sales Team
- Business Development Team
- Content Creators
- Graphic Designers
- Customer Support Team
- Recruitment Team
- Technical Team
- Management

Responsibilities include:
- Sharing marketing leads with the sales team.
- Understanding lead quality.
- Collecting sales feedback.
- Improving campaigns based on sales feedback.
- Supporting promotional campaigns.
- Coordinating marketing activities with business objectives.

14. CRM & Lead Management
- Monitor digital leads.
- Ensure leads are properly captured.
- Update CRM/database where required.
- Track lead sources.
- Maintain campaign-wise lead records.
- Coordinate with sales teams for lead status.
- Identify gaps in the lead management process.

15. Reporting & MISPrepare:




- Daily Marketing Activity Report
- Campaign Performance Report
- Lead Generation Report
- Social Media Performance Report
- Advertising Report
- Website Traffic Report
- SEO Report
- Weekly Marketing MIS
- Monthly Digital Marketing Report

Reports should clearly highlight activities, numbers, results, observations, and improvement areas. Work From Home ResponsibilitiesAs this is a Work From Home position, the employee must:

- Have a reliable internet connection.
- Have access to a computer/laptop.
- Maintain a skilled working environment.
- Remain available during assigned working hours.
- Attend online meetings and training.
- Respond to official communication on time.
- Maintain daily productivity.
- Submit assigned reports within deadlines.
- Maintain confidentiality of company and customer information.

Requirements & QualificationsEducational Qualification
- Graduate or Postgraduate in:
- Digital Marketing
- Marketing
- Business Administration
- Mass Communication
- Commerce
- Management
- Computer Applications
- Any related field

Candidates with relevant practical skills and experience may also be considered. Experience0–3 years of experience in:

- Digital Marketing
- Social Media Marketing
- Performance Marketing
- SEO
- Lead Generation
- Content Marketing
- Online Advertising
- Marketing Operations

Freshers with strong practical knowledge, certifications, projects, or a good digital marketing portfolio can also apply. Technical SkillsKnowledge of some or most of the following will be preferred:
- Meta Ads Manager
- Google Ads
- Google Analytics
- Google Search Console
- Google Keyword Planner
- Canva
- Social Media Management Tools
- WordPress/basic CMS
- SEO Tools
- Google Sheets
- MS Excel
- CRM
- Email Marketing Tools
- WhatsApp Business
- AI Marketing Tools

Personal AttributesThe ideal candidate should be:
- Creative
- Analytical
- Result-oriented
- Self-motivated
- Curious
- Fast learner
- Good communicator
- Detail-oriented
- Organized
- Proactive
- Comfortable with numbers and data
- Willing to experiment
- Deadline-oriented
- Comfortable working independently

Key Performance Indicators (KPIs)KRAKPILead GenerationNumber and quality of digital leadsPaid AdvertisingCampaign performance and CPLSocial MediaReach, engagement and audience growthWebsiteTraffic and conversion performanceSEOKeyword/search visibility improvementContentContent production and performanceCampaign ExecutionTimely execution of campaignsAnalyticsAccuracy of reporting and analysisLead ManagementProper tracking and coordinationMarketing ProductivityCompletion of assigned activitiesCost ManagementEfficient use of marketing budgetsBusiness ContributionContribution toward enquiries and growth What We Offer
- ? Work From Home Opportunity
- Competitive Salary
- Performance-Based Incentives where applicable
- Digital Marketing Training
- Exposure to Multiple Marketing Channels
- AI & Digital Marketing Tools
- Professional Learning & Development
- Career Growth Opportunities
- Exposure to Multiple Business Verticals
- Supportive & Growth-Oriented Work Environment

Career GrowthDigital Marketing Executive → Senior Digital Marketing Executive → Digital Marketing Team Leader → Digital Marketing Manager Depending on skills and performance, opportunities may also develop into:

Performance Marketing | SEO | Social Media Marketing | Lead Generation | Digital Strategy | Marketing Operations

Apply Now? WORK FROM HOME

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Join Kheewa Incorporation and build your career in Digital Marketing, Lead Generation & AI-Powered Marketing.

📌 Digital Marketing Executives (India)
🏢 Kheewa Incorporation
📍 India