ROLE SUMMARY

Second-in-command on the content desk. Translates campaign strategy into finished work, drives day-to-day content development, and shares editorial-review responsibility, flagging risk and rewriting drafts to an institutionally sound standard.

KEY RESPONSIBILITIES

- Campaign Strategy: Shape timely core narratives and connect audience segments to 35 content pillars and Differentiate strategy by platform.

- Content Development: Produce researched articles, platform-appropriate social copy, and short-film concepts and scripts.

- Editorial Review: Review drafts across all five risk dimensions, flag problematic phrases, and rewrite content calmly and accurately.

- Amplification: Develop realistic amplification ideas using proactive and reactive misinformation approaches.

- Quality Assurance: Maintain format, word-limit, and submission discipline across the team's output.

ELIGIBILITY

- Minimum 5 years of experience as a Creative Head, Team Lead,



or Sub-Head. in a Government Department / Reputed Media House.

- PG Diploma / Degree in Mass Communication or Journalism from a recognized university/institute with Excellent command of English and Hindi.

- Desirable: Experience leading a social media team.

- Desirable: Journalism / Traditional Media experience Prior experience working in Government Departments / Ministries.

SKILLS

- Proven editorial leadership across written, social media, and video content.

- Robust writing skills with an accessible yet substantive writing style.

- Accurate use of government terminology.

- Sound editorial judgment and the ability to pinpoint the most dangerous element in a draft.

- Understanding of the tone and responsibility of official communication.

📌 Content Head (New Delhi)
🏢 QCI
📍 New Delhi