Client Servicing & Script Writer – Influencer MarketingLocation: Mumbai

Experience: 1-3 yrs

Employment Type: Full-Time

Industry: Influencer Marketing

About the RoleWe are looking for a dynamic Client Servicing & Script Writer to join our influencer marketing team. The ideal candidate should have a strong understanding of the creator/influencer ecosystem, excellent client communication skills, and the ability to translate campaign briefs into engaging, platform-native scripts and content ideas.

The role will involve working closely with clients, internal strategy teams, creators, talent managers, and production teams to ensure campaigns are strategically sound, creatively strong, and executed seamlessly.

The candidate should be someone who can understand a brief, crack the content idea, write the script, communicate it to the creator, and manage the campaign through execution.

Key Responsibilities & KRAs1.

Client

Servicing & Relationship Management

- Act as the primary point of contact for assigned clients and campaigns.
- Understand client objectives, briefs, brand guidelines, TG, communication mandates, and deliverables.
- Maintain regular communication with clients and ensure timely updates throughout the campaign.
- Build strong and long-term relationships with clients.
- Handle client feedback and translate it into transparent actionable points for internal teams and creators.
- Manage expectations around timelines, deliverables, revisions, and campaign requirements.

KRA: Strong client relationships, timely communication, positive client feedback, and smooth campaign management.

- Campaign Planning & Execution
- Work with the strategy team to develop influencer campaign approaches based on the client brief.
- Participate in brainstorming sessions and contribute campaign ideas, content formats, hooks, and creator integrations.
- Coordinate end-to-end campaign execution from brief receipt to content delivery and reporting.
- Prepare campaign timelines, creator deliverables, content stages, and approval trackers.
- Ensure all campaign deliverables are executed within agreed timelines and budgets.

KRA:





On-time campaign execution with minimal escalations and adherence to client deliverables.
- Script Writing & Content Development
- Develop scripts for Instagram Reels, YouTube integrations, short-form videos, branded content, and other social formats.
- Convert brand communication into natural, engaging creator-led content without making the integration feel forced.
- Develop strong hooks, storylines, CTAs, dialogue, transitions, and product integrations.
- Adapt scripts according to different creator personalities, content styles, languages, and audiences.
- Write multiple creative routes when required.
- Ensure scripts accurately incorporate brand mandates, product USPs, disclaimers, and campaign messaging.
- Work with creators to refine scripts while retaining their authentic voice.

KRA:

Quality and originality of scripts, solid audience hooks, creator suitability, and adherence to brand communication.
- Creator & Talent Coordination
- Work closely with influencer managers, creators, and talent teams.
- Share briefs, scripts, references, mandates, and timelines with creators.
- Ensure creators understand the campaign thought and execution requirements.
- Review creator content before client submission.
- Coordinate revisions between clients and creators.
- Identify potential content/creative issues before the content reaches the client.

KRA:

Smooth creator coordination, faster turnaround times, and reduced revision cycles.
- Creative Quality Control
- Review scripts and content from a brand, storytelling, and social-media perspective.
- Ensure the content feels native to the creator and platform.
- Check brand visibility, product integration, messaging, CTA, visual requirements, and mandatory disclosures.
- Maintain a high creative standard across campaigns.
- Stay updated with current social media trends, formats, hooks, memes,



and creator-led storytelling.

KRA:

High-quality content with strong brand integration and minimal client/creator rework.
- Internal Coordination
- Coordinate with strategy, creative, influencer marketing, talent, production, and account teams.
- Ensure all stakeholders are aligned on campaign objectives and timelines.
- Maintain campaign trackers and documentation.
- Escalate potential delays or execution challenges proactively.
- Support senior team members in pitches, presentations, and campaign proposals.

KRA:

Efficient cross-functional collaboration and smooth internal campaign workflow.
- Reporting & Campaign Closure
- Track campaign deliverables and creator submissions.
- Coordinate with reporting teams to ensure campaign data is accurately captured.
- Support preparation of campaign reports and client presentations.
- Document campaign learnings and creative insights for future campaigns.
- Ensure all campaign deliverables are closed as per agreed scope.

KRA:

Accurate campaign closure, timely reporting, and actionable campaign learnings.

Candidate ProfileMust Have

- 2–5 years of experience in client servicing, influencer marketing, digital marketing, advertising, or social media.
- Prior experience working with influencers/creators and brand campaigns.
- Strong script-writing and storytelling skills.
- Excellent written and verbal communication.
- Ability to understand a brand brief and convert it into engaging content.
- Strong understanding of Instagram Reels, YouTube, social trends, and creator content.
- Ability to manage multiple campaigns simultaneously.
- Strong attention to detail and ownership mindset.
- Comfortable communicating with clients, creators, and internal teams.

Good to Have
- Experience with celebrity/influencer campaigns.
- Experience working at an influencer marketing or digital agency.
- Understanding of creator commercials, deliverables, usage rights, and campaign timelines.
- Experience in pitch decks, campaign ideation, and creative strategy.
- Knowledge of Hindi + English; additional regional languages would be an advantage.

📌 Client Servicing Executive (Mumbai)
🏢 DOT MEDIA
📍 Mumbai