Softrate is looking for a driven and results-oriented Business Development Executive with 1–2 years of experience in B2B IT/Software Sales, SaaS, or Technology Services

.

The role involves identifying new business opportunities, engaging with key decision-makers, understanding client requirements, presenting relevant solutions, and converting qualified prospects into business opportunities.

The selected candidate will work closely with management and cross-functional teams to drive business growth while representing Softrate professionally in every client interaction.

The candidate will help create a strong first impression, build credibility and trust, and communicate Softrate’s capabilities and solutions to prospective customers.

KEY RESPONSIBILITIES

- Identify and generate new opportunities through cold calling, LinkedIn, email outreach, networking, referrals, and other relevant channels; research target accounts and map key decision-makers.
- Initiate conversations with potential customers, conduct discovery discussions, understand business challenges, qualify opportunities, and maintain consistent follow-ups.
- Introduce suitable IT and software solutions, prepare proposals and quotations, and coordinate with technical teams to align offerings with customer expectations.
- Manage the opportunity pipeline, address objections, support commercial discussions, and move qualified accounts towards closure while working towards assigned targets.
- Develop skilled relationships with customers and identify opportunities for repeat engagements, upselling, cross-selling, and account expansion.
- Keep CRM information updated, monitor outreach activities, prepare performance reports,



and coordinate with internal teams to ensure a smooth transition from opportunity to onboarding.

REQUIREMENTS & COMPENTENCIES

- Relevant experience in B2B Business Development, IT/Software Sales, SaaS, or Technology Services , with practical exposure to lead generation and customer acquisition.

- Strong communication, presentation, negotiation, persuasion, and relationship-management abilities, with confidence in interacting with business decision-makers.
- Good understanding of the end-to-end revenue cycle, including prospecting, qualification, follow-up, solution presentation, proposal preparation, negotiation, and closure, along with familiarity with CRM platforms.

- Ability to manage multiple opportunities simultaneously, work with performance metrics, maintain a healthy opportunity pipeline, and contribute towards revenue objectives.
- Strong ability to handle customer objections, address concerns effectively, and communicate suitable solutions with confidence.

- Ability to establish and maintain positive client relationships through professional communication, responsiveness, and consistent engagement.

WHAT WE OFFER

- Practical exposure to technology-focused commercial outreach and market development , including opportunities to engage with domestic and international customers.

- Chance to work closely with management, technical, pre-sales, and delivery teams while developing expertise in consultative solution positioning and account management.
- Performance-driven career growth, professional mentorship, and opportunities to take greater ownership of accounts and market opportunities.
- Recognition for strong performance with opportunities to handle larger accounts, expand responsibilities, and contribute to broader revenue-generation initiatives.

📌 Business Development Executive (Chennai)
🏢 Softrate™
📍 Chennai