Hiring for Brand Manager Location: Ghaziabad | Experience: 4-8 years | Industry: Beauty/Skincare/D2C/FMCG Working: 6 days Role Summary Create brand identity, social presence & content engine. This is a hands-on Brand Content Social role to make the company culturally relevant and drive awareness to sales.

Key Responsibilities 1.

Brand Strategy: Build consistent brand voice, storytelling, positioning. Translate brand philosophy into content.

- Social & Content Strategy: Own Instagram, YouTube, Pinterest strategy.

Build content pillars: Product, Education, Entertainment, Brand, Community, UGC. 3.

Content Production: Create monthly content calendar. Lead "content multiplication" - 1 product = Reels Carousels Stories UGC Memes. 4.

Campaigns: Conceptualize integrated brand & product campaigns. Brief creative, influencer, performance teams for unified communication.

- Creator & UGC: Develop UGC briefs,



identify creators, build library of winning formats. Work with influencer marketing team. 6.

Analytics: Track reach, engagement, saves, shares, watch time. Build monthly performance reports with recommendations. 7.

Social Listening: Monitor beauty/skincare trends, memes, competitors, consumer pain points. Convert trends into content opportunities. Must-Have Skills "Brand Strategy", "Content Strategy", "Instagram Reels", "Copywriting", "Storytelling", "Content Analytics", "Social Listening", "Campaign Conceptualization", "Creative Direction", "Team Management", "Gen Z & Millennial Understanding" Looking for a prompt response.

Regards

Prerna (phone hidden) GS Management Group

📌 Brand Manager (Ghaziabad)
🏢 Gs Management Group
📍 Ghaziabad