Role: Finance Associate

Location: Pune, India (On-site, Full-time)

Reporting to: Founders

About Company

We are a fast-growing consumer brand built to reduce screen time through interactive products. We are a validated business-a Shark Tank India alum, venture-backed by a top family office, and currently expanding into interactive building sets for kidults through our dedicated sub-brand.

Why This Role Exists

We are not looking for a traditional record-keeper. Most of our routine compliance, invoice processing, and daily MIS are already automated into a live dashboard. We need someone to interpret what those numbers mean and guide strategic decisions. As we scale volume and raise capital periodically, our financial data needs to be fast, accurate, and defensible.

What You Will Own

- Statutory & Compliance: Bookkeeping, GST filings, and statutory requirements across a multi-state footprint.
- Financial Reporting: The monthly close and MIS pack.
- Reconciliations: Marketplace settlements reconciled across every sales channel.
- Vendor & CA Management: Supplier payments and primary coordination with our external CA firm.
- Diligence & Automation: Maintaining a clean data room for investor queries, while continually finding and fixing gaps in our finance automation.

What You Will Grow Into





Working directly with the founders, you will expand your scope into:

- Unit economics analysis by channel, category, and SKU.
- Tracking contribution margin leakage, including the true cost of returns and RTO.
- Managing inventory cycles, working capital, and 13-week rolling cash flows.
- Departmental budgeting, variance analysis, investor reporting, and fundraising diligence.
- Career Path: Opportunity to build the finance function from the ground up and grow into the CFO role as the company scales.

Requirements

- AI Tool Fluency (Non-negotiable): You naturally reach for AI tools to automate routine tasks and free up time for high-value judgment work.
- Background: Degree in Finance/Accounting (B.Com / M.Com);
newly qualified CAs arepreferred.
- Analytical Mindset: Ability to dig into financial anomalies, pinpoint the root cause, and explain it clearly to non-finance team members.
- Bonus: Hands-on experience with marketplace settlements and channel reconciliation.

What This Job Is Not

This is a first finance hire, not a seat in a legacy corporate finance team. Compliance is just the baseline-much of the routine runs itself and your scope will expand as rapid as you can handle it.

📌 Finance Executive (India)
🏢 PinnacleU
📍 India