n: Publisher development executive

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nResponsibilities:

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n• Initiate first-level contact with prospective leads through Account-based Sales.

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n• Create and execute outreach strategies in collaboration with sales ops and ad ops teams.

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n• Develop efficient strategies to transition closed deals to Account Managers for onboarding and account management.

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n• Lead discovery calls with prospects to understand their revenue and organisational goals.

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n• Gather intelligence on prospects' needs, pain points, and bottlenecks.

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n• Understand customer goals, plans, challenges, timelines, budgets, and internal hierarchies.

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n• Structure and orchestrate deals to meet company revenue goals.

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n• Handle objections and address challenges, queries, and concerns from publishers.

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n• Set up demo calls with prospects to showcase our products and solutions.

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n• Generate and track a healthy sales pipeline, developing and communicating accurate revenue forecasts for internal planning.

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n• Log all activities in the CRM and maintain CRM adherence to ensure a clean repository of sales and marketing data.

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n• Stay up to date with all product releases and sales collateral.

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n• Resolve customer queries while displaying deep industry knowledge.

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n• Build a knowledge base and canned responses for common queries.

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n• Help users understand the tool/product better.

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nQualifications:

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nProfessional Competencies:

n• 1-2 years of sales experience with digital publishers, ad networks, and CTV channels.

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n• Understanding of analytics and ad networks (AdSense, AdX, and DFP).

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n• Preferred: A book of key contacts and decision-makers in the digital video publishing and CTV market.

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n• Excellent verbal and written communication skills in English.

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n• Ability to design and set processes that are clear to others.

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n• Preferred: Prior experience in publisher-focused sales/customer success roles.

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n• Proficiency in MS Excel and Google Spreadsheets.

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n• Great attention to detail, structured and analytical approach, critical and logical thinking.

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n• Highly motivated self-starter who can own the process and work independently.

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n• Consistent track record of achieving sales objectives and demonstrable planning and forecasting skills.

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n• Ability to work in a dynamic environment.

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nCultural Competencies:

n• Must be able to work primarily between the hours of 9:30 AM - 6:30 PM IST.

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n• Must have a player/coach mentality, willing to both execute and lead.

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n• Ability to juggle multiple projects concurrently and set and meet deadlines.

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n• Skilled at receiving and providing direct feedback.

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n• Collaborative mindset and great teamwork skills.

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n• Entrepreneurial and adaptable; excellent learning skills.

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n• Curious, research-minded, and data-informed.

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n• Able to search for possible solutions and apply them.

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n• Creative confidence.

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n• Proactive communicator.

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n• A sense of humor and a love of online culture.

📌 Publisher development executive (Haryana)
🏢 CyberMedia
📍 Haryana