Key Responsibilities -
Plan, strategize, anchor and execute all marketing events for the Food BU on the platform
Use AI to analyse user behaviour, ordering patterns, cuisine/category trends, regional nuances and seasonality to build relevant event strategies.
Stakeholder Management & Cross Functional Collaboration : Solve complex cross-functional business problems - Work closely with Product, Business, Design, Category, Supply, Monetisation and Marketing teams to identify levers, evaluate trade-offs and unlock event growth.
Performance Tracking, Reporting & Optimization : Establish transparent success metrics and measurement frameworks for every initiative; identify drivers and leakages, and optimize interventions in real time.
Business insighting : Drive structured reporting and insighting with stakeholders & leaders, identify growth prospects, evaluate initiative effectiveness and enable faster, data-backed decision-making.