Role Purpose:

This role is responsible for building and monetizing recent, non-traditional revenue streams for the organization's India business. It operates parallel to the existing RSM function and is pan-India in scope, cutting across regions.

Job Function:

Recent Business and Revenue Innovation:
Identify, conceptualize, and drive new sales-led revenue opportunities beyond traditional cinema advertising.

Design Partnership Frameworks that go beyond media buys, including:
Cinema naming rights and long-term venue partnerships
Product and brand integrations within the cinema environment
Sponsored trailer blocks and ad segments
Seat branding, auditorium takeovers, and immersive brand zones
Co-created IPs, events, and premium sponsorship opportunities

Partnership Development:
Pitch end-to-end partnership ideas to national and large regional brands across categories.
Engage with senior brand marketers, media heads, and agency leadership to close high-value, long-term partnerships.




Build strategic alliances that position the organization as a premium experiential media platform, not just an advertising medium.

Sales Enablement:
Create compelling sales narratives, decks, and presentations for bespoke prospects.

Cross-Functional Collaboration:
Collaborate with internal stakeholders (marketing, operations, programming, finance) to convert ideas into executable, scalable solutions.

Revenue Ownership and Governance:
Own targets specific to special projects and innovations.
Build and manage a healthy pipeline.

Job Dimensions (Budget Ownership):
Advertising Sales Revenue
Bulk Booking Sales Revenue
Team Revenue Management
Partnerships, Sponsorships & Tie-ups

Level of Interaction:

Internal
HOD/GM Sales
Inter-departmental interactions
Intra-team interactions

External
Robust idea-pitching and storytelling ability — comfortable selling concepts, not just products

Level of Communication:
Basic communication
Efficient and clear

📌 Lead Strategic Initiatives & Key Accounts Gurugram
🏢 Mijas Consultants Jaipur
📍 Gurugram