Key Responsibilities
Create, manage, and optimize paid ad campaigns on Meta Ads Manager (Facebook & Instagram).
Conduct audience research, setup custom/lookalike audiences, and run A/B split testing for creatives, copy, and landing pages.
Monitor daily campaign performance, ROAS, CPA, CTR, and CPM to hit target KPIs.
Work closely with content and design teams to request high-performing ad creatives and video hooks.
Manage setup and troubleshooting for Meta Pixel, Conversions API (CAPI), and event tracking.
Generate detailed weekly and monthly performance reports with actionable insights for continuous improvement.
Requirements & Skills
Experience: 1–3+ years of hands-on experience managing performance marketing campaigns on Meta.
Technical Proficiency:
In-depth mastery of Meta Ads Manager, Meta Business Suite, Pixel setup, and GA4 (Google Analytics).
Analytical Skills: Solid ability to analyze metrics, identify scaling opportunities, and troubleshoot underperforming ads.
Creative Mindset: Valuable understanding of visual storytelling, copy strategy, and what makes ad creative convert.
Soft Skills: Ability to handle ad budgets effectively, prioritize tasks, and communicate results clearly.
Pay: ₹12,000.00 - ₹15,000.00 per month
Work Location: In person
📌 Meta Ads Executive Jaipur
🏢 Tistabene Enterprices
📍 Jaipur
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