19 Sep
|
Bar Code India
|
India
19 Sep
Bar Code India
India
We are looking for a hands-on, data-driven Digital Marketing professional to manage and grow our digital presence. The role covers Performance Marketing, Website Management, SEO, Analytics, Social Media, and AI/Automation.
The ideal candidate should be a strong digital marketing generalist with specialist expertise in Performance Marketing and SEO, capable of executing campaigns, analyzing data, improving the website, and driving qualified leads.
Must-Have Skills & Experience
4+ years of hands-on experience in Digital Marketing.
Robust expertise in Performance Marketing, Website Management, SEO, Analytics & Reporting, and Social Media.
Hands-on experience with Google Ads and LinkedIn Ads.
Good knowledge of CMS platforms, website management, landing pages, UX, and basic HTML/CSS.
Strong understanding of technical, on-page,
and content SEO.
Proficiency in GA4, Google Tag Manager, Google Search Console, and Looker Studio.
Experience with SEMrush, Ahrefs, Screaming Frog, Similarweb, or equivalent tools.
Hands-on experience in CRO, landing-page optimization, and A/B testing.
Solid understanding of key metrics including CPL, CPA, CAC, CTR, CPC, conversion rate, ROI, and ROAS.
Practical experience with AI/Generative AI tools for digital marketing.
Robust knowledge of AI/Generative AI tools and their application in digital marketing
Excellent analytical, communication, coordination, and project-management skills.
📌 Digital Marketing Assistant Manager Gurugram (India)
🏢 Bar Code India
📍 India