Zonal Sales Head (Modern Trade & Alternate Channels)

Position: Zonal Sales Head – MT/ALC

Department: Sales

Industry: FMCG

Experience: 3–7 Years

Qualification: Graduate (MBA/PGDM in Sales & Marketing preferred)

Location: [Cuttack/Pan Odisha]

Employment Type: Full-Time

Salary : As per Company Norms based on Skills & Experience

About the Role

Ruchi Foodline is looking for a high-performing Zonal Sales Head to lead and grow our Modern Trade (MT) and Alternate Channel (ALC) business. The ideal candidate should possess strong sales acumen, channel management expertise, and a proven ability to drive business growth while building long-term customer relationships.

Key Responsibilities

Drive sales and revenue growth across the assigned zone for Modern Trade (MT) and Alternate Channels (ALC).

Develop and execute zonal sales plans in line with the organization's business objectives.

Manage relationships with key retail chains, institutional accounts, distributors, and channel partners.

Identify new business opportunities and expand the company's presence across assigned territories.

Ensure effective execution of promotions, visibility initiatives, merchandising, and in-store activations.

Monitor sales performance, market trends, competitor activities, and customer requirements to recommend growth strategies.

Collaborate with Trade Marketing, Supply Chain, and Marketing teams to ensure seamless business execution.

Prepare sales forecasts, business reviews, and MIS reports for management.

Lead, coach,



and motivate the sales team to achieve performance targets and drive operational excellence.

Key Requirements

3–7 years of experience in FMCG Sales, with mandatory exposure to Modern Trade (MT) and Alternate Channels (ALC).

Proven track record of consistently achieving sales targets and driving business growth.

Strong understanding of Key Account Management (KAM), Trade Marketing, and Channel Sales.

Experience in handling national/regional retail chains and distributor networks.

Excellent negotiation, communication, analytical, and relationship management skills.

Willingness to travel extensively within the assigned zone.

Desired Skills

Modern Trade (MT)

Alternate Channels (ALC)

Key Account Management (KAM)

Sales & Business Development

Channel Sales

Trade Marketing

Distributor Management

Retail Operations

Sales Planning & Forecasting

Business Development

Market Expansion

Negotiation & Stakeholder Management

Team Leadership

Microsoft Excel & Sales MIS

What We Offer

Opportunity to work with a fast-growing FMCG organization.

Challenging role with high visibility and growth opportunities.

Collaborative and performance-driven work environment.

Interested candidates may share their updated resume at: [email protected]

Subject Line:

Post Applying For_Experience_NP_CCTC_ECTC

Example:

Zonal Sales Head_5 Years_30 Days_8 LPA_11 LPA

Preference will be given to Immediate Joiners.

Pay: From ₹30,000.00 per month

Benefits:

- Provident Fund

Work Location: In person

📌 Zonal Sales Manager (MT/ALC) (India)
🏢 Ruchi Foodline
📍 India