Key Responsibilities

- Plan and execute SEO strategies to improve Google rankings and organic leads.
- Manage Google Ads – Search, Display and remarketing campaigns.
- Manage Meta Ads – Facebook & Instagram lead generation campaigns.
- Conduct keyword research, competitor analysis and market research.
- Create landing pages and optimize them for lead conversion.
- Generate and manage qualified leads through digital campaigns.
- Track CPL, CTR, conversion rates, traffic and ROI.
- Use Google Analytics, Search Console and ad-platform analytics to monitor performance.
- Coordinate with the sales team to improve lead quality and conversions.
- Create basic marketing content for BESS, solar, energy storage and commercial/industrial customers.

Desired Skills

- Hands-on experience with Google Ads, Meta Ads and SEO.
- Understanding of keyword research, on-page SEO and technical SEO.
- Experience with Google Analytics & Search Console.




- Strong analytical and data-driven approach.
- Ability to create and test campaigns independently.
- Knowledge of Canva/AI tools for basic creative development is a plus.
- Experience in B2B, solar, BESS, energy or industrial marketing is an advantage.

Pay: ₹30,000.00 - ₹35,000.00 per month

Advantages:

- Health insurance

Application Question(s):

- How many years of hands-on experience do you have in Google Ads, Meta Ads and SEO?
- Have you independently done SEO keyword research, on-page SEO and technical SEO?
- Have you generated B2B leads through Google Ads? If yes, for which industry and what was the approximate CPL?
- Why are you looking for a change from your current job?
- How do you keep yourself updated with changes in Google Ads, Meta Ads and SEO?

Work Location: In person

📌 Senior Digital Marketing Executive (India)
🏢 Nexera PowerTech
📍 India