20 Sep
|
Bajaj Communications
|
Gurugram
20 Sep
Bajaj Communications
Gurugram
ABOUT BLACKCAT (BCPL)
Blackcat builds automotive electronics that go into vehicles from Mahindra, Hyundai-Kia, JCB, and MG Motor to IATF 16949 standards. We're looking for people who step up and lead — the thinking, the doing, and the results — and see their decisions directly shape the business.
THE ROLE
This is an execution-and-judgment role. Blackcat works with empanelled agencies for bigger production work — packaging design, catalogs, video concepts. Your job is to own the brief that goes in and the standard of what comes out. For day-to-day social content, you're the one making it.
You'll report directly to the MD. Most work goes through you before it reaches him — you're the first filter, not the last.
WHAT YOU'LL OWN
Agency-managed (you brief, review, route for approval):
- Product packaging design — brief the agency, review for brand and product accuracy, get MD sign-off before production
- Product catalog and brochures — own the structure, copy direction, and spec accuracy
- Social media video concepts — develop the concept, brief the agency, review the cut
Hands-on (you make it):
- Day-to-day social content — posts, stories, reels; you create and schedule using Canva, AI tools
- Social media handle management — feeds stay active, nothing goes dark
- CRM and lead tracking — data stays current and actually used
WHAT WE'RE LOOKING FOR Someone who's worked both sides — with agencies and making things yourself. You can write a brief that gives an agency something real to work from. You have the judgment to know when the output is right for the brand and the product.
- Can write a transparent creative brief — not just react to agency work, but give them something specific enough to work from
- Has aesthetic and technical judgment — can look at a packaging design or catalog layout for an automotive product and know if it's right
- Fluent with LLMs in daily work — uses AI tools to draft briefs, generate concept directions, write copy variations; not occasionally, habitually
- Hands-on with Canva for quick-turn social content — doesn't wait for the agency for a post that needs to go out today
- Comfortable with CRM and process — WhatsApp Business, lead tracking, keeping data current
- Takes ownership without being told what to do next
- Comfortable executing without a fixed structure handed to you
WHAT BCPL OFFERS
- Direct visibility to the MD — your briefs and your judgment shape what the brand looks like externally
- Ownership of a function from day one — you're not supporting someone else's marketing plan
- Performance-linked compensation with additional bonus components beyond base
- A role that grows in scope as the brand and business scale
TO APPLY blackcat.in/career.php
📌 Walk-in || Brand Marketing Executive (Gurugram)
🏢 Bajaj Communications
📍 Gurugram