Job Role: SEO, AEO & GEO Specialist, Marketing Operations
Location: Bengaluru
Experience: 2-7 years
Role Purpose
Drive organic and AI-search visibility SEO, Answer Engine Optimization (AEO), and Generative Engine
Optimization (GEO) to fuel inbound lead generation, while owning the martech/systems layer that supports search performance and attribution reporting for the marketing operations team.
Key Responsibilities
- Own end-to-end SEO strategy: technical SEO, on-page optimization, keyword and topic research,
content optimization
- Build and execute AEO/GEO strategy improve brand visibility and citations across AI answer
engines (ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot)
- Monitor and improve Core Web Vitals, schema markup, and site architecture for both traditional
search and AI-crawler readability
- Track and report organic performance using GA4, Google Search Console, and SEO tools
(Ahrefs/Semrush)
- Manage the systems and tech stack tied to SEO and lead capture CMS, tag management, landing
page and form tools
- Independently develop and execute content strategy for organic and AI-search visibility topic
planning, content briefs, and optimization
- Align content and AI-search strategy with campaign calendars, coordinating with the paid media team
where needed
- Report on organic funnel performance and AI-search citation trends to leadership
- Stay current on evolving AI search engine algorithms and update strategy accordingly
Must-Have Skills
- Strong technical SEO fundamentals crawling, indexing, schema markup, Core Web Vitals
- Working knowledge of AEO/GEO practices and citation tracking across LLM platforms
- Hands-on comfort with martech systems CMS, GA4, tag managers, CRM-adjacent tools
- Robust analytical mindset — able to read performance data and translate it into action
- Ability to independently plan and write/oversee SEO- and AI-search-optimized content
- 3–5 years of relevant experience in SEO/digital marketing roles
- Hands-on experience with marketing/revenue tech stack optimization
- Proven experience with lead attribution and funnel tracking (Marketing Lead Opportunity
Revenue)
Good to Have
- Experience in B2B, HR-tech, or services industry
- Familiarity with Zoho CRM or similar CRM/marketing systems
- Prior exposure to AI search / LLM citation analytics tools
###Must have good communication skills ### If interested, kindly share your profile in
[email protected]
###Company website: https://www.cielhr.com/
📌 Urgent hiring| SEO,AEO &GEO Specia|ist 2+ yrs| Bangalore| CIEL HR (Bengaluru)
🏢 CIEL HR
📍 Bengaluru