About MIHO Soju

MIHO Soju is a Korean-inspired soju brand, bottled in Goa. Already established in Goa and currently making inroads into Karnataka, we are now launching in Maharashtra, starting with Mumbai and Pune.

We are looking for two Territory Sales Executives to build MIHO Soju's retail presence across Mumbai.

The Role

As a Territory Sales Executive, you will be responsible for retail sales, outlet acquisition and territory execution within your assigned market.

You will work closely with our Maharashtra distribution partner while being responsible for MIHO Soju's day-to-day retail presence in the market.

Key Responsibilities

- Visit and manage retail liquor outlets across your assigned territory.
- Open recent retail accounts and drive MIHO Soju listings.
- Build relationships with retailers, store managers and purchase teams.
- Generate orders and drive secondary sales and repeat orders.
- Ensure adequate stock availability and identify potential stock-outs.
- Drive product visibility, merchandising and correct placement at retail.
- Track competitor activity, pricing and new outlet opportunities.
- Maintain accurate daily/weekly market and sales reports.




- Coordinate with the distributor for order fulfilment and stock movement.
- Ensure MIHO Soju has strong coverage and execution across the territory.

Who We're Looking For Minimum 2 years of direct alcobev sales experience non-negotiable.

We are looking for someone who:

- Has existing experience selling into liquor retail.
- Understands Mumbai's retail alcohol market.
- Has strong retailer relationships within their territory.
- Is highly field-oriented and comfortable with extensive daily travel.
- Is commercially driven and target-oriented.
- Can work independently and take ownership of their territory.
- Has strong communication and relationship-building skills.

Territories TSE 1: Eastern Line + selected areas of Thane

TSE 2: Western Line + South Mumbai

What Success Looks Like

Your job is not simply to take orders.

You will be responsible for building MIHO Soju's retail footprint opening the right stores, ensuring availability and visibility, generating movement and turning first orders into repeat business.

Apply with your CV and a brief summary of your alcobev sales experience and current territory.Role & responsibilities

📌 Territory Sales Executive (Mumbai)
🏢 Umago Beverages Private
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