Business Strategy | Brand Strategy | Consulting

About Magsmen

Magsmen is a brand consulting firm focused on helping businesses build stronger brands through strategy. We work with businesses across sectors to understand their market, customers, competitive environment and business ambitions before defining the strategic direction of the brand.

Our work sits at the intersection of business and brand. We believe a brand cannot be built independently of the business behind it. The role of strategy is to understand where the business stands, where it needs to go and what needs to change to get there.

The Associate Strategist will become part of this process and will work closely with the strategy team across real business and brand challenges.

About the Role

We are looking for an Associate Strategist who is interested in understanding how businesses grow, compete and build relevance.

The role will involve working across both Business Strategy and Brand Strategy. You will research markets, analyse businesses and competitors, understand consumers, identify strategic opportunities and contribute to recommendations that shape business and brand direction.

You will work on real client assignments across different industries. You will participate in research, strategy development, workshops, presentations and client discussions.

This is not a role focused primarily on social media, advertising or content execution. It is a role for someone who wants to learn how to think strategically.

The expectation is simple. Understand the business first. Identify the real problem. Build the right strategic response.

Key ResponsibilitiesBusiness Strategy

- Understand client businesses, business models, revenue drivers, customers and market dynamics.
- Conduct market and industry research.
- Analyse competitors and identify strategic gaps.
- Study market opportunities and emerging category developments.
- Support business growth, market entry and expansion strategy assignments.
- Identify business challenges and develop structured hypotheses.
- Convert research into meaningful business insights.

Brand Strategy
- Analyse existing brands and their market positioning.
- Study consumer behaviour, needs, perceptions and motivations.
- Conduct competitor positioning analysis.
- Support brand positioning and differentiation exercises.
- Contribute to brand proposition development.
- Support brand architecture and portfolio strategy assignments.
- Connect business objectives with brand strategy.

Research and Analysis
- Conduct primary and secondary research.
- Analyse industry reports, market data and competitor information.
- Conduct customer, stakeholder and expert research when required.
- Identify patterns and insights from qualitative and quantitative information.
- Separate facts, assumptions and hypotheses.




- Build structured research documents and strategic reports.

Strategy Development
- Participate in strategy workshops and internal discussions.
- Develop strategic hypotheses and recommendations.
- Build strategic frameworks where relevant.
- Support the development of client presentations and strategy documents.
- Present research and strategic thinking internally.
- Gradually take ownership of defined strategic workstreams.

Client Engagement
- Participate in client meetings and strategy discussions.
- Understand client concerns and business objectives.
- Prepare research and discussion material before meetings.
- Document key observations, decisions and action points.
- Support senior strategists during client presentations and workshops.
- Communicate strategic thinking clearly and confidently.

What We Are Looking For We are looking for someone who is curious about businesses and naturally interested in understanding why things work.

The ideal candidate should enjoy research, analysis and problem solving. They should be comfortable questioning assumptions and should not be dependent on predefined answers.

A strong candidate will be able to take a complex business problem, break it into smaller questions, find the relevant information and develop a logical point of view.

Required Skills

- Robust analytical and research ability

- Structured problem solving
- Strong written and verbal communication

- Good presentation skills

- Business understanding
- Ability to simplify complex information

- Strong attention to detail
- Ability to work independently and within a team
- Proficiency in PowerPoint and Excel

Preferred Background Candidates from backgrounds such as the following may be considered:
- MBA / Business Management

- Marketing Strategy

- Business Strategy

- Management Consulting

- Market Research

- Entrepreneurship

- Economics
- Other analytical or business-related disciplines

Relevant skills and thinking ability will be considered alongside formal qualifications.

Who Should Apply

This role is suitable for someone who wants to build a long-term career in strategy.

You should be interested in questions such as:

Why does one business grow while another does not?

Why does a customer choose one brand over another?

Why can two businesses with similar products command very different prices?

Why does a brand lose relevance?

What should a business change before investing more in marketing?





If these questions interest you, this role may be relevant.

Who Should Not Apply

This may not be the right role if your primary interest is social media management, content creation, advertising execution or design.

The role requires patience with research, comfort with ambiguity and the discipline to understand a problem before proposing a solution.

We are looking for thinkers who want to become strategists.

What You Will Learn

During your time at Magsmen, you will get exposure to real businesses, founders, markets and brand challenges.

You will learn how to conduct strategic research, analyse businesses, understand markets, develop positioning, structure strategic recommendations and communicate with senior stakeholders.

More importantly, you will learn how to think through a problem instead of simply applying a framework to it.

The objective is to progressively move from supporting strategy to owning strategic workstreams.

Growth opportunities The expected career path for the role is:

Associate Strategist → Strategist → Senior Strategist → Strategy Lead → Strategy Director

Career progression will be based on capability and ownership rather than tenure alone.

As your ability to independently understand problems, develop strategic thinking and manage client work increases, your scope of responsibility will increase accordingly.

What Success Looks Like

Success in this role is not measured by how many presentations you create.

It is measured by the quality of your thinking.

You should progressively become better at understanding a business quickly, identifying the actual problem, conducting relevant research, finding meaningful insights and developing recommendations that can influence business and brand decisions.

The long-term objective is to become someone who can sit across the table from a business leader and contribute meaningfully to a strategic conversation.

Compensation

Salary: [Insert salary range]

Compensation will be determined based on relevant experience, capability and interview performance.

Location

Guntur / Hyderabad

This is a full-time role.

Application Process

Interested candidates can share their updated resume along with a brief note explaining why they are interested in building a career in business and brand strategy.

Apply at: [Insert email / application link]

Subject: Application for Associate Strategist

Only shortlisted candidates will be contacted.

Our Principle

At Magsmen, we do not believe strategy is about knowing more frameworks.

It is about asking better questions, finding the truth inside the problem and making clearer decisions.

We build strategists who understand businesses before they build brands.

Pay: ₹10,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Strategy Intern (Hyderabad)
🏢 MAGSMEN
📍 Hyderabad