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Experience: 3+ yrs

Location: Mumbai, Maharashtra, India

Job Type: Full-time

We are looking for a highly creative and social-first Short-Form Video Creator / Production Specialist to ideate, shoot, edit, and deliver engaging video content for digital and social media channels. This role is suited for a Mumbai-based freelance creator or small production team capable of taking content from concept to final delivery .

The ideal candidate will have a strong understanding of short-form storytelling and the ability to create authentic, engaging content that feels native to platforms such as Instagram Reels and YouTube Shorts rather than traditional advertising. The role requires hands-on production capability, creative initiative, flexibility, and the ability to work with real people and fast-moving on-ground environments.

Requirements Key Responsibilities

- Ideate and develop concepts for social-first short-form video content
- Plan and execute end-to-end video production, from concept and scripting through shooting, editing, and final delivery
- Produce approximately 8-10 short-form videos per month across multiple formats
- Shoot high-quality footage for Instagram Reels, YouTube Shorts, and other relevant digital channels
- Create engaging 15-30 second reels, 30-60 second storytelling videos, interviews, talking-head videos, POV content, and observational videos
- Capture behind-the-scenes stories, employee experiences, customer interactions, commuter moments,



and brand-related content
- Conduct quick interviews, vox pops, testimonials, and on-ground content captures
- Identify interesting real-world moments and transform them into compelling short-form stories
- Adapt relevant social media trends while ensuring content remains authentic and aligned with the brand
- Edit footage into polished, platform-appropriate short-form videos with strong pacing, hooks, transitions, captions, sound, and visual storytelling
- Work collaboratively with the internal brand team on ideation, feedback, approvals, and content refinement
- Manage multiple shoot requirements and production timelines efficiently
- Be available for both planned shoots and occasional short-notice production requirements
- Handle different shoot formats, including full-day testimonial shoots and shorter event or on-ground captures
- Maintain consistent production quality across a high-volume monthly content pipeline
- Manage footage, project files, edits, revisions, and final deliverables in an organised manner
- Ensure final videos are optimised for the required platforms, aspect ratios, durations, and specifications

What Makes You a Great Fit
- 3+ years of experience in video production,



content creation, filmmaking, social media content, or a related field
- Strong portfolio or showreel demonstrating short-form video and social-first content
- Proven ability to independently take a video project from ideation to shooting, editing, and final delivery
- Solid understanding of Instagram Reels, YouTube Shorts, and current short-form content formats
- Excellent visual storytelling, editing, pacing, composition, and creative judgement
- Comfortable creating a diverse range of content, from observational and documentary-style videos to humour, interviews, POVs, and trend-led content
- Strong ability to work with non-performers, including employees, customers, commuters, and other real people on camera
- Own professional camera, audio, lighting, and production equipment suitable for lightweight and fast-moving shoots
- Ability to work efficiently during both full-day productions and short 2-3 hour event or on-ground shoots
- Strong editing skills using professional video-editing tools such as Premiere Pro, Final Cut Pro, DaVinci Resolve, or equivalent
- Social-media-native mindset with an understanding of hooks, retention, trends, and audience engagement
- Strong organisation and ability to consistently deliver multiple videos within tight timelines
- Reliable, proactive, collaborative, and comfortable working closely with brand and marketing teams
- Mumbai-based and available for regular on-ground production across Mumbai and surrounding areas

📌 Short Form Video Content (Mumbai)
🏢 Weekday AI (YC W21)
📍 Mumbai