We are looking for a creative, strategy-minded Social Media Content Writer to join our team. In this role, you will craft copy that captures our brand's voice, engages target audiences, and drives measurable results across platforms like Instagram, LinkedIn, X, Facebook, and TikTok.

Key Responsibilities

- Content Creation: Write high-engaging copy for social media posts, stories, reels/video scripts, carousels, and ads tailored to specific platform demographics.

- Strategy & Planning: Collaborate with the marketing team to brainstorm social media campaigns, content calendars, and seasonal initiatives.

- Brand Voice: Maintain a consistent brand voice, tone, and visual identity across all digital channels.

- Trend Monitoring: Stay up to date with viral trends, platform updates, hashtag strategies, and industry news to keep our content fresh and relevant.

- Performance Optimization: Work alongside social media managers to analyze performance metrics (likes, shares, clicks, conversions) and adjust copywriting strategies based on insights.

Qualifications & Skills

- Experience:



1–3+ years of experience in content writing, copywriting, or social media management (Agency or In-House experience preferred).

- Portfolio: Solid portfolio demonstrating short-form copy, social media posts, and creative content campaigns.

- Platform Mastery: In-depth understanding of best practices for LinkedIn, Instagram.

- Communication: Exceptional written communication, grammar, editing, and storytelling skills.

- SEO & Analytics (Bonus): Basic understanding of social media SEO, key performance metrics, and keyword integration.

- Tools: Familiarity with social scheduling tools basics (e.g., Canva, Figma) is a plus.

Benefits

- Competitive salary and performance bonuses

- Flexible working hours / Remote work options

- Health, dental, and vision insurance

- Paid time off (PTO) and holidays

- Professional development stipend

Pay: ₹30,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Senior Content Writer (Mumbai)
🏢 Scoutt Opp
📍 Mumbai