Job Application Link - https://forms.gle/BrxNvNjALpLXgZPQ7

About Company

Doodhvale Farms is a rapidly growing Series-A dairy and daily essentials startup committed to delivering 100% fresh, pure, and chemical-free milk and dairy products directly from farm to home. We are on a mission to redefine trust, freshness, and nutrition in the dairy category. We are looking for a relentless, on-the-ground hustler who can drive offline sales growth, expand our local footprint, and build a high-performance sales engine.

Role Overview The Offline / Field Sales Manager will own end-to-end execution of all offline acquisition and revenue initiatives in their territory — from lead generation to closing and post-sale relationship building. This role is highly field-driven with an emphasis on direct customer interaction, retail partnerships, and community activation.

Responsibilities

- Field Sales Execution & Revenue Growth

- Deliver daily, weekly, and monthly sales targets for offline channels.
- Personally drive high-intensity door-to-door customer acquisition in key neighborhoods.
- Pitch Doodhvale Farms' value proposition to residential societies, individuals in community spaces, local stores, and partner outlets.
- Conduct local activations (sampling kiosks, community events, RWAs) to generate leads.
- Negotiate and close partnerships with retail outlets, societies, and influencers.

2. Team Building & Performance Management
- Hire, train, and lead a high-energy on-ground sales team of promoters and field executives.
- Drive daily field discipline — route planning, visit logs, and conversion tracking.
- Conduct morning huddles and evening debriefs to monitor performance and solve roadblocks.

3. Territory Planning & Market Penetration
- Identify high-potential clusters using demographic and sales data.




- Map competitive presence and create localised counter-strategies.
- Optimize customer acquisition cost through targeted field activities.

4. Cross-Functional Coordination
- Work closely with marketing for hyper-local campaigns and materials.
- Collaborate with operations to ensure smooth delivery post-acquisition.
- Share ground insights with leadership to shape product and market strategy.

Required Skills

Must-Have

- 4–8 years of experience in field sales / offline acquisition - preferably in FMCG, D2C, or subscription businesses.
- Proven track record of beating aggressive sales targets.
- Robust people management skills - hiring, training, motivating on-ground teams.
- Comfort with data-driven decision-making and sales funnel tracking.
- Relentless execution mindset - thrives in a fast-paced, high-pressure environment.

Good-to-Have
- Experience in hyperlocal market penetration for consumer brands.
- Prior exposure to dairy, fresh foods, or daily essentials category.
- Working knowledge of CRM tools and Excel reporting.

Expectations from Day 1
- Be on the field at least 80% of the time - meeting prospects, leading activations, and coaching teams.
- Build and present a territory-level sales plan within the first 2 weeks.
- Ramp up daily lead generation to meet acquisition targets within the first month.
- Maintain conversion rates above agreed benchmarks while keeping CAC in check.
- Develop repeatable playbooks for society activations and RWA partnerships.

Why Join Doodhvale Farms?
- Be part of a high-growth, high-impact consumer brand changing how India consumes dairy.
- Ownership-driven culture - you control your market, your team, and your results.
- Fast career growth for high performers in a rapidly scaling business.

How to Apply:

Kindly fill out this form - https://forms.gle/BrxNvNjALpLXgZPQ7

📌 Offline / Field Sales Manager (New Delhi)
🏢 Doodhvale Farms
📍 New Delhi