Marketing Consultant (Mumbai)

Marketing Consultant (Mumbai)

20 Sep
|
Kuhoo Finance
|
Mumbai

20 Sep

Kuhoo Finance

Mumbai

The Kuhoo Story:

Where Dreams Meet Data Picture this: A brilliant engineering student from a middle-class family in Tier-2 India has the potential to revolutionize technology, but traditional lenders see only their father's modest income. This is the story that sparked Kuhoo Finance—a fintech revolution that believes in Aatmanirbharta (self-reliance) and transforms "what if" into "why not."

Today, we're not just another NBFC. We're dream architects, wielding AI and data science like modern-day magic wands to unlock the future earning potential hidden within every student. With our fresh RBI NBFC license, we're scaling from facilitating dreams to directly funding them—offering education loans up to ₹2 crore across engineering, management, medical programs, and cutting-edge upskilling initiatives.

Our Numbers Tell Stories:

- 100,000+ student applications processed (each one a unique dream)
- ₹375+ crore in loans facilitated (translating to countless transformed lives)
- 15,000 borrowers who now call us their launchpad to success
- 2.5 years of redefining how education financing works in India

Our DNA:

The Five Core Values That Drive Us Ownership: We don't just work here; we build the future here

- Passion for Excellence: Good enough is never good enough

Impact: Every line of code, every decision shapes a student's tomorrow Curiosity: We question everything and innovate fearless.
- Fairness: At Kuhoo, fairness is the foundation of our decisions, ensuring equal opportunities and transparent growth for all.

At Kuhoo, we've created more than a workplace—we've built an ecosystem where innovation thrives, execution is an art form, and meritocracy isn't just a buzzword but our operating system.

About the Role:

We are looking for a smart, motivated Marketing Consultant to support our fast-paced marketing campaigns. You’ll get hands-on experience across digital marketing, partner onboarding, content creation, and student engagement campaigns.

Key Responsibilities

Category

Responsibilities





Partner Marketing

Help update partner database and sending emails every day

Assist in dispatching physical/digital marketing kits.

Running campaigns

Content & Social

Study competition and develop content ideas

Research trending student topics on Quora, LinkedIn, and

Reddit.

Draft basic social captions & copy.

Assist in publishing blogs, reels, and shorts.

CRM & Lead Nurturing

Track drip campaigns (WhatsApp & email).

Send reminders to incomplete applicants.

Database Outreach

Generate new student databases by coordinating with ground teams and event leads.

Regularly clean, validate, and categorize student data by course, region, and intent.

Assist in executing WhatsApp, email, and SMS campaigns using CRM or manual tools.

Schedule reminder messages for students with incomplete applications or pending documents.

Track open rates, click-throughs, and response rates in a weekly report.

BTL Coordination

Assist in setting up on-ground activities at colleges, expos, and fairs.

Coordinate logistics (standee, flyers, QR boards, banners) with vendors and event leads.

Help field teams capture lead data via forms or QR check-ins.

Reporting

Maintain daily activity tracker (Google Sheet).

Share weekly reports on leads, events, and performance.

Ideal Candidate

Skill/Qualification

Details

Education

Pursuing/completed Bachelor’s in Marketing, Business, or related field.

Communication

Clear written & verbal skills (English + 1 regional language preferred).

Tools

Familiar with Google Sheets, Canva, basic social media platforms.

Traits

Energetic, eager to learn, organized, and deadline-driven.

What You’ll Gain

Execution of 360° marketing campaigns across digital, events, and partnerships.

Working knowledge of tools like Meta Ads Manager, CRM platforms, Canva & Google Workspace.

Insight into fintech and edtech marketing for Gen Z users.

Certificate, LOR, and performance-based full time opportunities.

Deep exposure to full-funnel marketing execution.

Certificate

Real ownership in driving student outreach across India.

📌 Marketing Consultant (Mumbai)
🏢 Kuhoo Finance
📍 Mumbai

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