About the Role

We are looking for an experienced Domestic B2B Lead to drive COWBERRYs domestic B2B business across the organic food and commodity segment. The ideal candidate should have strong experience in B2B sales and must have previously worked with organic commodities, organic food products, agricultural commodities, or related categories.

The role will be responsible for developing new business opportunities, managing key B2B accounts, building distributor/institutional relationships, and achieving revenue and volume targets.

Key Responsibilities

- Develop and execute the domestic B2B sales strategy for COWBERRY’s organic products and commodities.
- Identify and acquire new B2B customers across distributors, wholesalers,retailers, food manufacturers, institutional buyers, exporters, and other bulk buyers.
- Build and maintain strong relationships with existing B2B clients and ensure repeat business.
- Identify recent market opportunities and expand COWBERRY’s presence across domestic markets.
- Drive sales of organic commodities through effective lead generation,negotiation, conversion, and account management.
- Understand customer requirements related to product specifications, quality, quantity, pricing, packaging, certifications, and supply schedules.
- Manage the complete sales cycle from lead generation and product presentation to negotiation, order closure, and coordination for fulfilment.
- Develop and maintain a strong B2B sales pipeline and regularly track leads, conversions, revenue, and outstanding opportunities.
- Work closely with Procurement, Operations, Production, Quality, Finance,



and Logistics teams to ensure smooth order execution.
- Monitor market trends, competitor pricing, demand patterns, and commodity market movements.
- Prepare regular sales forecasts, MIS reports, and business updates for management.
- Negotiate commercial terms while maintaining company margins and business objectives.
- Explore opportunities for bulk and recurring contracts with institutional and corporate buyers.
- Achieve monthly, quarterly, and annual sales and revenue targets.

Mandatory Requirements

- Must have prior experience in B2B sales of organic commodities / organic food products / agricultural commodities.
- Strong understanding of the organic food and commodity market is mandatory.
- Proven experience in domestic B2B sales and business development.
- Strong network and existing relationships with B2B buyers, distributors, wholesalers, institutional buyers, or food businesses will be an advantage.
- Excellent negotiation, communication, relationship-management, and commercial skills.
- Ability to independently generate leads, close deals, and manage key accounts.
- Strong understanding of pricing, margins, bulk orders, and commercial negotiations.
- Willingness to travel domestically as required for client meetings and business development.

Preferred Experience 5+ years in B2B Sales / Business Development, preferably within organic commodities, organic food, agri-commodities, or FMCG.

Education:

- Bachelor’s degree in Business Administration, Marketing, Commerce, Agriculture, Food Technology, or a related field.
- A Master’s degree/MBA in Sales, Marketing, Business Management, or a related field will be an added advantage.

📌 DomesticB Lead (Surat)
🏢 Cowberry Industries
📍 Surat