20 Sep
|
My School Admission
|
Bengaluru
20 Sep
My School Admission
Bengaluru
Company: My School Admission
Location: HSR Layout, Bengaluru
Experience: 1–2 Years
Employment Type: Full-Time
About My School Admission
My School Admission is a school discovery platform that helps parents search, compare, shortlist, and apply to schools more easily. We are looking for a performance-driven Digital Marketing Executive who can manage end-to-end digital marketing activities and help grow our brand, leads, and online presence.
Roles & Responsibilities
- Plan, create, manage, and optimize Google Ads campaigns , including Search, Display, Performance Max, and remarketing campaigns.
- Manage Meta Ads across Facebook and Instagram with a focus on lead generation, traffic, awareness, and conversions.
- Handle day-to-day social media management , including content planning, posting, campaign execution, and performance tracking.
- Monitor campaign performance and optimize CPC, CPL, CTR, conversions, and ROAS .
- Conduct keyword research, audience targeting, competitor research, and campaign analysis.
- Create and optimize landing-page campaign strategies to improve lead conversions.
- Coordinate with designers and content teams for ad creatives, reels, videos, and social media campaigns.
- Support branding and awareness campaigns for My School Admission and MSA Expo events .
- Set up and monitor tracking using Google Analytics, Google Tag Manager, Meta Pixel, and conversion tracking tools .
- Prepare weekly and monthly digital marketing performance reports.
- Generate new campaign ideas to increase parent enquiries, school leads, website traffic, and brand visibility.
- Stay updated with the latest digital marketing trends, advertising platforms, and optimization techniques.
Skills Required
- Google Ads
- Meta Ads Manager
- Social Media Marketing
- Lead Generation
- Performance Marketing
- Campaign Optimization
- Google Analytics / GA4
- Google Tag Manager
- Meta Pixel
- Keyword & Competitor Research
- Basic SEO knowledge
- Content & Branding understanding
- Reporting and Data Analysis
Candidate Profile We are looking for someone who:
- Has 1–2 years of hands-on digital marketing experience .
- Can independently manage campaigns from planning to execution and optimization .
- Understands performance marketing and lead-generation funnels.
- Has strong analytical and problem-solving skills.
- Can work with multiple campaigns and deadlines.
- Is creative, proactive, and focused on measurable results.
- Has positive communication and coordination skills.
📌 Digital Marketing Executive (Bengaluru)
🏢 My School Admission
📍 Bengaluru