BANCA CHANNEL | LIFE INSURANCE

Position: Relationship Manager / Branch Relationship Manager

Channel: Bancassurance

Industry: Life Insurance

Key Responsibilities

- Manage and develop relationships with bank branches and bank officials for life insurance business generation.
- Work closely with Branch Managers, Relationship Managers, Sales Officers and other bank staff to generate insurance leads.
- Generate life insurance business through the bank's existing customer base.
- Achieve assigned monthly, quarterly and annual business targets.
- Conduct regular branch visits and maintain strong relationships with key bank stakeholders.
- Identify customer needs and recommend suitable life insurance products through need-based selling.
- Follow up on leads generated by the bank and ensure effective conversion.
- Support bank staff with product knowledge, sales presentations and customer handling.
- Conduct regular training and product briefing sessions for bank employees.
- Track branch-wise performance, leads, conversions and business achievement.
- Maintain regular MIS and sales reports and share performance updates with management.
- Follow up on pending proposals, medicals, underwriting and policy issuance.
- Coordinate with internal operations and underwriting teams to ensure smooth policy processing.




- Drive renewal collections, persistency and customer retention through regular follow-up.
- Identify lapse-risk policies and coordinate with the bank/sales team for renewal and retention.
- Ensure compliance with company policies, KYC requirements and applicable regulatory guidelines.
- Develop robust relationships with customers and bank teams to increase cross-selling and repeat business.

Key Performance Areas
- New Business / APE Achievement
- Bank Branch Activation
- Lead Generation & Conversion
- Branch Relationship Management
- Customer Acquisition
- Renewal Collections
- Persistency & Retention
- Cross-Selling
- MIS & Reporting
- Compliance & Process Adherence

Candidate Profile
- Graduate in any discipline.
- 1–5 years of experience in Life Insurance / Bancassurance / BFSI sales.
- Experience in Banca Channel will be preferred.
- Candidates from Life Insurance, General Insurance, Health Insurance, Banking or other BFSI sales backgrounds may be considered.
- Strong relationship management and sales skills.
- Good communication and negotiation skills.
- Target-oriented and comfortable with branch visits.
- Good understanding of insurance products and sales processes.

📌 Bancassurance Manager (Greater Noida)
🏢 bwise solutions
📍 Greater Noida