Business Development Executive B2B Sales & Digital Marketing

Company: Innochase Private Limited
Location: Panjagutta, Hyderabad
Experience: 1–5 Years
Qualification: MBA/PGDM in Marketing preferred
Job Type: Full time

About the Role

Innochase is looking for a confident, energetic and target-oriented Business Development Executive to drive B2B lead generation, customer outreach, meetings and business conversions.

The role combines Business Development, Inside Sales, Lead Generation and Digital Marketing, with exposure to AI and technology products.

The ideal candidate should be comfortable with outbound calling, LinkedIn prospecting, customer conversations, follow-ups and business meetings and should have the ability to convert prospects into business opportunities.

Key Responsibilities

- Generate B2B leads through LinkedIn, Sales Navigator, online research, email campaigns, social media, webinars and outbound calling.
- Research companies and identify relevant decision-makers.
- Conduct cold calls and outbound business development activities.
- Connect with prospects and understand their business requirements.
- Present Innochase products and solutions to potential customers.
- Schedule and participate in customer meetings, presentations and product demos.
- Follow up consistently with prospects and move opportunities through the sales pipeline.
- Handle initial customer questions and objections professionally.
- Convert qualified leads into business opportunities and customers.
- Maintain and update CRM, lead trackers and follow-up records.
- Support LinkedIn, email,



social media and digital marketing campaigns.
- Assist with marketing content, campaigns, webinars, events, posters and short promotional videos.
- Research competitors, industries and new market opportunities.
- Prepare regular reports on leads, meetings, opportunities and conversions.
- Work closely with management and internal teams to achieve business growth targets.

Required Skills

- Strong English communication and interpersonal skills.
- Confidence in cold calling and outbound sales.
- Lead generation and prospecting skills.
- B2B sales / business development skills.
- Strong follow-up and relationship-building ability.
- Good presentation and convincing skills.
- LinkedIn prospecting and social media knowledge.
- Basic email and digital marketing knowledge.
- CRM / Excel / Google Sheets.
- Ability to understand and explain technology products.
- Target-oriented and self-driven approach.

AI & Technology

- Basic understanding of AI and Generative AI.
- Familiarity with ChatGPT or other AI tools.
- Willingness to learn technology products and solutions.
- Ability to use AI tools for lead research, content creation, prospect communication and productivity.

Preferred Experience





Candidates with experience in any of the following will be preferred:

- B2B Business Development
- Inside Sales
- IT / Software / SaaS Sales
- Technology Sales
- Lead Generation
- Cold Calling
- LinkedIn Prospecting
- Digital Marketing
- CRM
- Email Marketing
- Webinar / Event Marketing

Performance Areas

Performance will be evaluated based on:

Lead Generation Outreach Meaningful Conversations Meetings Opportunities Conversions

Key metrics include:

- Qualified leads generated
- Meaningful conversations
- Meetings / demos scheduled
- Qualified opportunities
- Follow-ups completed
- Customer conversions
- Lead-to-customer conversion
- Business / revenue contribution

Ideal Candidate

We are looking for someone who is:

- Confident and good at communication
- Comfortable making outbound calls
- Energetic and target-oriented
- Creative in finding new business opportunities
- Persistent with follow-ups
- Interested in sales, marketing and technology
- Willing to learn AI and new technologies
- Focused on achieving measurable results

Why Join Innochase?

You will get hands-on exposure to B2B Sales, Business Development, Digital Marketing, AI and Technology, while working directly on customer acquisition and business growth.

This is a growth-oriented role for someone who wants to build a career across Sales + Marketing + Technology.

If you enjoy finding prospects, talking to customers, building relationships and converting opportunities into business, apply to join Innochase.

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