SENIOR INSIDE SALES EXECUTIVE
B2B Corporate Gifting & Promotional Products
Company: GroupWelkin
Location: Hyderabad
Experience: 3+ Years
CTC: ₹5 – ₹8 Lakhs per annum
Employment Type: Full-time
Department: Corporate Sales
URL : www.groupwelkin.com
www.mapleideas.com

About GroupWelkin
GroupWelkin is a growing B2B corporate gifting and promotional products company offering a wide range of products including kitchenware, thermoware, serveware, drinkware, Small appliances, gift sets and customized corporate merchandise .
We work with corporate customers for employee gifting, festive gifting, client gifting, promotional merchandise, events, conferences and customized corporate requirements .
As we scale our B2B business, we are looking for a Senior Inside Sales Executive who can build a strong sales pipeline and convert prospects into business opportunities.

THE ROLE
This is not a traditional telecalling role .
We are looking for a sales professional who can take ownership of the complete inside-sales funnel:
Lead → Qualification → Requirement → Engagement → Meeting → Opportunity → Quotation → Follow-up → Order
The person will work closely with the Digital Marketing and BDM teams and will be responsible for turning leads and prospects into genuine sales opportunities and revenue .

KEY RESPONSIBILITIES
1. Lead Conversion
Handle leads generated through:
LinkedIn campaigns
Website enquiries
Digital marketing
Sales databases
Referrals
Existing customer references
Contact prospects and understand their requirements.
Qualify prospects based on need, budget, quantity, timeline and decision-maker .
Prioritize high-potential opportunities.
Ensure timely and systematic follow-up.
2. Corporate Prospecting
Proactively identify and approach target companies across:
IT & ITES
BFSI
Manufacturing
Pharma & Healthcare
Real Estate
Consulting
Education
Start-ups
Large corporates
Other organizations with recurring gifting requirements
Identify decision-makers in:
HR | Admin | Procurement | Purchase | Marketing | Finance | Business Heads

3. Opportunity Creation
The candidate should be able to convert conversations into actual business opportunities.
Responsibilities include:
Understand the customer's gifting calendar.
Identify annual and recurring requirements.
Understand estimated budget.
Identify product categories required.
Understand quantities and delivery timelines.
Identify decision-making process.
Generate qualified opportunities for the BDM/Sales team.
Maintain a healthy sales pipeline.

4. Sales Meeting Generation
Schedule meetings with qualified prospects.
Arrange online meetings and physical meetings where required.
Brief the BDM before every meeting.




Ensure the prospect's requirement is properly understood before handing over the opportunity.
Follow up after the meeting to ensure the opportunity progresses.
Quality of meetings will be more important than quantity of meetings.

5. Follow-up & Conversion
Maintain structured follow-up with every active opportunity.
Handle basic objections and commercial discussions.
Coordinate with product, pricing and operations teams.
Follow up on quotations.
Track negotiation and decision-making.
Push opportunities toward closure.
Identify opportunities for repeat orders.

6. BUILD A CORPORATE SALES PIPELINE
A key responsibility will be to continuously build future business.
The candidate should maintain:
Prospect Database → Qualified Leads → Active Opportunities → Pipeline Value → Expected Orders
The person should know:
How much business is currently in the pipeline?
Which opportunities are likely to close?
Which opportunities require management intervention?
Which prospects need follow-up?
Which leads have gone cold?
Where are new opportunities coming from?
7. WORK WITH DIGITAL MARKETING
The Inside Sales team will work closely with the Digital Marketing team.
Provide continuous feedback on:
Quality of leads
Lead-to-contact ratio
Lead qualification
Target industries
Target job titles
Campaign quality
Reasons for rejection
Customer requirements
Conversion challenges
The objective is to create a continuous:
Marketing → Sales → Feedback → Better Marketing → Better Leads → More Sales
cycle.

8. CRM & SALES REPORTING
Maintain 100% accurate CRM records.
Update every lead and opportunity.
Record customer discussions and requirements.
Maintain next-action dates.
Track opportunity stages.
Maintain sales pipeline value.
Prepare daily, weekly and monthly sales reports.
Ensure no qualified lead becomes unattended.
Experience with Zoho CRM will be an advantage.

KEY PERFORMANCE INDICATORS
The candidate will be evaluated primarily on business outcomes , not just calling activity.
KPI
Objective
Qualified Leads
Consistent generation
New Corporate Prospects
Continuous pipeline creation
Quality Meetings
Relevant decision-makers
Opportunities Created
Measurable pipeline
Pipeline Value
Healthy monthly pipeline
Conversion Rate
Continuous improvement
Revenue Generated
Monthly target achievement
New Corporate Accounts
Account acquisition
Repeat Business
Customer retention
CRM Discipline
100% updated pipeline
Important:




We are not looking for someone who measures success by "I made 100 calls today."
We are looking for someone who can say:
"I created ₹X of qualified pipeline and converted ₹Y of business."

CANDIDATE PROFILE
Minimum Experience
3+ years in:
Inside Sales
B2B Sales
Corporate Sales
Business Development
Telesales with proven conversion responsibility

Preferred Industry Experience
Candidates from the following industries will be preferred:
Corporate gifting
Promotional merchandise
FMCG
Consumer products
B2B distribution
Printing & branding
Corporate merchandise
Office supplies
E-commerce / B2B commerce

REQUIRED SKILLS
Excellent communication skills.
Solid B2B selling ability.
Confident interaction with corporate decision-makers.
Lead qualification.
Prospecting.
Relationship building.
Objection handling.
Negotiation.
Follow-up discipline.
Pipeline management.
CRM knowledge.
Excel / Google Sheets.
Strong commercial understanding.
Target-oriented approach.

PERSONAL ATTRIBUTES
We are looking for someone who is:
Hungry for Sales
Proactive
Persistent
Commercially Minded
Customer Focused
Data Driven
Result Oriented
Good at Follow-up
Comfortable with Targets
Willing to Take Ownership

EXPECTED 90-DAY OUTCOME
First 30 Days
Understand GroupWelkin and product portfolio.
Understand corporate gifting market.
Learn CRM and sales process.
Start handling inbound and outbound leads.
31–60 Days
Independently qualify leads.
Build prospect database.
Generate qualified meetings.
Start creating measurable sales pipeline.
61–90 Days
Consistently generate qualified opportunities.
Build a predictable sales pipeline.
Convert opportunities into orders.
Contribute directly to monthly revenue.

COMPENSATION
CTC: ₹5 – ₹8 Lakhs Per Annum
In addition to fixed compensation, the position can have a performance-linked incentive structure based on agreed sales KPIs and revenue achievement.

CAREER GROWTH
The successful candidate can grow into:
Senior Inside Sales Executive
↓
Inside Sales Manager
↓
Business Development Manager / Sales Manager
↓
Business Development Head

WHY JOIN GROUPWELKIN?
Work in a growing B2B business.
Opportunity to work with large corporate customers.
Exposure to modern B2B lead-generation methods.
Work with LinkedIn, CRM and digital marketing-generated leads.
Opportunity to build and manage corporate accounts.
Performance-based career growth.
Direct contribution to business growth and revenue.
OUR EXPECTATION
Don't just make calls. Build relationships.
Don't just generate leads. Create opportunities.
Don't just create opportunities. Build pipeline.
Don't just build pipeline. Generate revenue.

📌 SENIOR INSIDE SALES EXECUTIVE (Hyderabad)
🏢 Group Welkin
📍 Hyderabad