Company Description Pureverse Pvt Ltd is an India-based FMCG company dedicated to delivering truly organic, authentic, and sustainably crafted everyday essentials to customers worldwide. The brand focuses on health and purity, offering products such as organic and infused honey, cold-pressed and wood-pressed oils, premium A2 cow ghee, and farm-fresh jaggery and natural sweeteners. All products are 100% organic, naturally sourced, chemical-free, and rigorously tested for quality, purity, and freshness.

Pureverse also emphasizes sustainable production and community-building around conscious consumption and healthier lifestyles, sharing stories from Indian farmers and traditional processes. Team members join a mission-driven company working to rebuild trust in everyday essentials and promote a more wholesome way of living.

Role Description The Social Media Marketing Manager is a full-time, on-site role based in Thane. This role is responsible for planning, executing, and optimizing social media campaigns across platforms to increase brand awareness, engagement, and conversion. Day-to-day tasks include developing and implementing content calendars, creating and briefing visual and written content, managing social media communities, and responding to messages and comments in a timely and professional manner.

The role involves tracking and analyzing performance metrics, running social media ads, coordinating with design, content, and marketing teams,



and aligning social media activity with broader digital marketing and brand strategies.

The Social Media Marketing

Manager will also identify trends, collaborate on influencer and community initiatives, and ensure that all social content reflects Pureverse’s focus on purity, sustainability, and healthy living.

Qualifications

- Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing brand presence across major platforms.
- Ability to develop and execute effective Content Strategy tailored to social media audiences and brand objectives.
- Excellent Communication skills, including clear written communication and skilled engagement with followers and partners.
- Knowledge of Digital Marketing fundamentals, including campaign planning, basic ad management, and performance analysis.
- Experience using social media analytics tools, tracking KPIs, and translating insights into actionable improvements.
- Prior experience in FMCG, organic products, or health and wellness brands is an advantage.
- Strong organizational skills, attention to detail, and ability to manage multiple campaigns and deadlines.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Comfort working on-site in Thane and collaborating with cross-functional teams.

📌 Social Media Marketing Manager (Thane)
🏢 Pureverse
📍 Thane