Sales Growth
Achieve sales targets through the following actions:
Drive pipeline funnel to achieve book size and market share.
Monitor local market trends and competitive offerings, identifying opportunities for business expansion in the region.
Ensure minimal client attrition through solid client engagement activities.
Regularly engage with investment bankers, chartered accountants, and brokers to source current business.
Raise escalation on delinquent cases/potential NPAs and closely monitor these through the team for collection dues.
Track key accounts in the portfolio for business health and early warning signs of NPAs.
Client Acquisition & Relationship Management
Acquisition of recent clients by identifying potential leads and conversion strategies.
Increase area business volume through robust cross-selling initiatives and innovative product offerings.
Cultivate deeper customer relationships by ensuring faster turnaround times (TATs) in collaboration with Credit Analysts.
Utilize technology to improve operational efficiencies and responsiveness in customer service,

ensuring retention of existing customers.




Disbursal - Timely Loan Disbursement with Proper Documentation
Coordinating with internal stakeholders to process loan applications.
Responding to queries from internal teams to ensure timely and accurate disbursal.
Completing transactions with customers with the appropriate documentation.
Market Intelligence
Gather market intelligence on competitive strategies, policies, and processes regularly.
Share the collected market intelligence with the Area Sales Manager to adjust business tactics accordingly.
Portfolio Quality & Profitability
Track overdue accounts daily for the business and ensure timely collections.
Intervene to ensure collection on initial overdue accounts in a timely manner.
Ensure profitability by applying appropriate pricing strategies and processing fees.
Implement cost management initiatives on a timely and accurate basis.
Organization Process Efficiency
Adhere to all processes for both pre and post-sourcing activities.
Provide input to the Area Sales Manager for the Sales MIS to improve reporting and operational performance.

📌 Relationship Manager Prime Lap Ahmedabad
🏢 Abacus Consultants
📍 Ahmedabad