Role: Social Media Operations

Department: Central Social Media Team – ALLEN Career Institute

Reporting to: Social Media Manager

Purpose of the Role To strengthen ALLEN’s day-to-day social media execution by managing content planning, coordination, publishing, and performance tracking across platforms, in alignment with brand guidelines and institutional priorities.

JD Pointers
Handle day-to-day social media operations: execution, posting, coordination & tracking Interact & engage with viewers of the Social Media channel
Accountable for content marketing calendar & initiatives to drive traffic, engagement, leads.
Work closely to manage Online Reputation Management of brand & its entities.
Working closely with marketing teams to understand requirements & goals & crafting customized & creative content marketing solutions.
Manage, Analyse & create campaigns reports.




Collaborates across functions to deliver an effective content marketing strategy & editorial plan to meet the business objectives
Conceptualizing end to end content marketing strategies for all products & courses
Measuring the results of marketing activity to plan future marketing campaigns
Stay updated on industry trends & adjust the content marketing strategy as need
Handle multiple properties like social media lives, quizzes, contests etc.
Create & implement a network schedule of when clips should be set live, in accordance with the editorial vision, required cross-platform promotional & marketing campaigns
Collaborate with Design to turn your writing into fully designed pieces that are both engaging & optimized for conversion
Prior exposure to social media processes, platform behaviour & algorithm basics is desirable.

📌 Social Media Operations Rajasthan
🏢 Allen
📍 Rajasthan