Role & responsibilities
Develop and execute marketplace growth strategies to increase sales, revenue, traffic, conversion, and profitability.
Manage marketplaces such as Amazon, Flipkart, Myntra, Meesho, Walmart, Etsy, JioMart, Blinkit, Instamart,etc.
Create and manage marketplace advertising campaigns, including:
Sponsored Products
Sponsored Brands
Sponsored Display
Search/keyword campaigns
Auto & manual campaigns
Retargeting and promotional campaigns
Monitor and optimize ACOS, TACOS, ROAS, CPC, CTR, CVR, impressions, clicks, and advertising sales.
Identify high-performing and underperforming SKUs, keywords, categories, and campaigns and take corrective actions.
Develop strategies for current product launches and SKU growth.
Optimize product listings including titles, bullet points, descriptions, keywords, images, A+ Content, pricing, and promotions.
Conduct competitor, keyword, pricing, and market analysis.
Track marketplace performance through daily/weekly/monthly dashboards and reports.
Analyze sales data and identify opportunities for revenue and profitability growth.
Coordinate with catalog, creative, inventory, warehouse, finance, and customer support teams.




Plan and execute marketplace promotions, deals, coupons, and seasonal campaigns.
Monitor account health, listing issues, policy violations, suppressed listings, and marketplace cases.
Identify opportunities for current marketplaces, new categories, and international expansion.
Forecast sales and coordinate inventory planning to avoid stock-outs and excess inventory.
Continuously test new strategies to improve organic ranking, paid visibility, conversion, and overall marketplace performance.

Core Knowledge Required
Solid understanding of Amazon Seller Central / Vendor Central.
Marketplace advertising and PPC campaign management.
Understanding of ACOS, TACOS, ROAS, CPC, CTR and conversion rate.
Marketplace SEO and keyword research.
Product ranking and organic growth strategies.
Competitor and market analysis.
Pricing and promotion strategy.
Marketplace analytics and reporting.
Understanding of P&L;, margins, contribution margin and profitability.
Excel / Google Sheets and data analysis.
Understanding of marketplace algorithms and sales funnels.

📌 Walk In E Commerce Marketplace Strategist Jaipur
🏢 Prem Green
📍 Jaipur