Job Description

SENIOR INSIDE SALES EXECUTIVE

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B2B Corporate Gifting & Promotional Products

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Company: Group Welkin

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Location: Hyderabad

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Experience: 3+ Years

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CTC: ₹5 – ₹8 Lakhs per annum

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Employment Type: Full-time

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Department: Corporate Sales

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URL :

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About Group Welkin

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Group Welkin is a growing B2B corporate gifting and promotional products company offering a wide range of products including kitchenware, thermoware, serveware, drinkware, Small appliances, gift sets and customized corporate merchandise .

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We work with corporate customers for employee gifting, festive gifting, client gifting, promotional merchandise, events, conferences and customized corporate requirements .

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As we scale our B2B business, we are looking for a Senior Inside Sales Executive who can build a strong sales pipeline and convert prospects into business opportunities.

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THE ROLE

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This is not a traditional telecalling role .

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We are looking for a sales professional who can take ownership of the complete inside-sales funnel:

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Lead → Qualification → Requirement → Engagement → Meeting → Opportunity → Quotation → Follow-up → Order

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The person will work closely with the Digital Marketing and BDM teams and will be responsible for turning leads and prospects into genuine sales opportunities and revenue .

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KEY RESPONSIBILITIES

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1. Lead Conversion

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- Handle leads generated through:
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- Linked In campaigns
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- Website enquiries
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- Digital marketing
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- Sales databases
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- Referrals
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- Existing customer references
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- Contact prospects and understand their requirements.
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- Qualify prospects based on need, budget, quantity, timeline and decision-maker .
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- Prioritize high-potential opportunities.
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- Ensure timely and systematic follow-up.
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2. Corporate Prospecting

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Proactively identify and approach target companies across:

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- IT & ITES
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- BFSI
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- Manufacturing
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- Pharma & Healthcare
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- Real Estate
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- Consulting
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- Education
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- Start-ups
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- Large corporates
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- Other organizations with recurring gifting requirements
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Identify decision-makers in:

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HR | Admin | Procurement | Purchase | Marketing | Finance | Business Heads

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3. Opportunity Creation

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The candidate should be able to convert conversations into actual business opportunities.

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Responsibilities include:

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- Understand the customer's gifting calendar.
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- Identify annual and recurring requirements.
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- Understand estimated budget.
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- Identify product categories required.
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- Understand quantities and delivery timelines.
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- Identify decision-making process.
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- Generate qualified opportunities for the BDM/Sales team.
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- Maintain a healthy sales pipeline.
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4. Sales Meeting Generation

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- Schedule meetings with qualified prospects.
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- Arrange online meetings and physical meetings where required.
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- Brief the BDM before every meeting.
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- Ensure the prospect's requirement is properly understood before handing over the opportunity.
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- Follow up after the meeting to ensure the opportunity progresses.
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Quality of meetings will be more important than quantity of meetings.

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5. Follow-up & Conversion

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- Maintain structured follow-up with every active opportunity.
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- Handle basic objections and commercial discussions.
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- Coordinate with product, pricing and operations teams.
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- Follow up on quotations.
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- Track negotiation and decision-making.
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- Push opportunities toward closure.
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- Identify opportunities for repeat orders.
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6. BUILD A CORPORATE SALES PIPELINE

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A key responsibility will be to continuously build future business.

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The candidate should maintain:

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Prospect Database → Qualified Leads → Active Opportunities → Pipeline Value → Expected Orders

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The person should know:

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- How much business is currently in the pipeline?
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- Which opportunities are likely to close?
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- Which opportunities require management intervention?
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- Which prospects need follow-up?
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- Which leads have gone cold?
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- Where are current opportunities coming from?
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7. WORK WITH DIGITAL MARKETING

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The Inside Sales team will work closely with the Digital Marketing team.

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Provide continuous feedback on:

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- Quality of leads
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- Lead-to-contact ratio
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- Lead qualification
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- Target industries
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- Target job titles
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- Campaign quality
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- Reasons for rejection
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- Customer requirements
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- Conversion challenges
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The objective is to create a continuous:

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Marketing → Sales → Feedback → Better Marketing → Better Leads → More Sales

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cycle.

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8. CRM & SALES REPORTING

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- Maintain 100% accurate CRM records.
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- Update every lead and opportunity.
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- Record customer discussions and requirements.
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- Maintain next-action dates.
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- Track opportunity stages.
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- Maintain sales pipeline value.
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- Prepare daily, weekly and monthly sales reports.
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- Ensure no qualified lead becomes unattended.
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Experience with Zoho CRM will be an advantage.

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KEY PERFORMANCE INDICATORS

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The candidate will be evaluated primarily on business outcomes , not just calling activity.

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KPI

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Objective

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Qualified Leads

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Consistent generation

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New Corporate Prospects

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Continuous pipeline creation

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Quality Meetings

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Relevant decision-makers

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Opportunities Created

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Measurable pipeline

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Pipeline Value

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Healthy monthly pipeline

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Conversion Rate

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Continuous improvement

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Revenue Generated

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Monthly target achievement

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New Corporate Accounts

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Account acquisition

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Repeat Business

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Customer retention

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CRM Discipline

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100% updated pipeline

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Important:

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We are not looking for someone who measures success by "I made 100 calls today."

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We are looking for someone who can say:

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"I created ₹X of qualified pipeline and converted ₹Y of business."

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CANDIDATE PROFILE

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Minimum Experience

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3+ years in:

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- Inside Sales
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- B2B Sales
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- Corporate Sales
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- Business Development
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- Telesales with proven conversion responsibility
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Preferred Industry Experience

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Candidates from the following industries will be preferred:

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- Corporate gifting
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- Promotional merchandise
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- FMCG
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- Consumer products
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- B2B distribution
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- Printing & branding
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- Corporate merchandise
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- Office supplies
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- E-commerce / B2B commerce
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REQUIRED SKILLS

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- Excellent communication skills.
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- Strong B2B selling ability.
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- Confident interaction with corporate decision-makers.
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- Lead qualification.
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- Prospecting.
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- Relationship building.
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- Objection handling.
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- Negotiation.
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- Follow-up discipline.
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- Pipeline management.
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- CRM knowledge.
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- Excel / Google Sheets.
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- Strong commercial understanding.
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- Target-oriented approach.
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PERSONAL ATTRIBUTES

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We are looking for someone who is:

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Hungry for Sales

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Proactive

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Persistent

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Commercially Minded

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Customer Focused

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Data Driven

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Result Oriented

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Good at Follow-up

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Comfortable with Targets

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Willing to Take Ownership

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EXPECTED 90-DAY OUTCOME

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First 30 Days

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- Understand Group Welkin and product portfolio.
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- Understand corporate gifting market.
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- Learn CRM and sales process.
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- Start handling inbound and outbound leads.
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31–60 Days

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- Independently qualify leads.
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- Build prospect database.
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- Generate qualified meetings.
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- Start creating measurable sales pipeline.
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61–90 Days

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- Consistently generate qualified opportunities.
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- Build a predictable sales pipeline.
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- Convert opportunities into orders.
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- Contribute directly to monthly revenue.
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COMPENSATION

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CTC: ₹5 – ₹8 Lakhs Per Annum

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In addition to fixed compensation, the position can have a performance-linked incentive structure based on agreed sales KPIs and revenue achievement.

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CAREER GROWTH

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The successful candidate can grow into:

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Senior Inside Sales Executive

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↓

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Inside Sales Manager

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↓

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Business Development Manager / Sales Manager

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↓

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Business Development Head

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WHY JOIN GROUPWELKIN?

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- Work in a growing B2B business.
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- Prospect to work with large corporate customers.
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- Exposure to modern B2B lead-generation methods.
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- Work with Linked In, CRM and digital marketing-generated leads.
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- Opportunity to build and manage corporate accounts.
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- Performance-based career growth.
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- Direct contribution to business growth and revenue.
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OUR EXPECTATION

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Don't just make calls. Build relationships.

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Don't just generate leads. Create opportunities.

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Don't just create opportunities. Build pipeline.

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Don't just build pipeline. Generate revenue.

📌 SENIOR INSIDE SALES EXECUTIVE (India)
🏢 Group Welkin
📍 India