Sponsorship Sales Manager – IFES

Projects: ESCOM 2.0 | Esports Tournaments | Bharat Gaming Masters & Other Esports Events

Organization: IFES
Department: Sponsorship & Business Development
Position: Sponsorship Sales Manager
Location: Remote (Preferably Bangalore/Mumbai/Gurugram/Kolkata)
Employment Type: Full-Time
Experience: 3–7 Years
Industry: Esports | Gaming | Sports | Events | Media | Sponsorship

Package: Between INR 500,000/- to INR 800,000/- Per Annum + Performance Linked Incentives

About the Role

IFES is looking for a Sponsorship Sales Manager to lead sponsorship acquisition and brand partnerships for ESCOM 2.0, Bharat Gaming Masters and other upcoming esports tournaments, gaming events and digital entertainment properties.

The role will be responsible for identifying potential sponsors, developing customized partnership proposals, engaging with brands and agencies, negotiating commercial deals and converting opportunities into sponsorship revenue.

The ideal candidate should have strong experience in sponsorship sales, brand partnerships, media sales, sports/esports, events or B2B business development, with the ability to independently manage the complete sales cycle.

Key Responsibilities

1. Sponsorship Sales: Identify and acquire sponsors for IFES esports tournaments and properties. Generate sponsorship revenue through customized partnership packages. Conduct prospecting through calls, meetings, email, LinkedIn and industry networks.

2. Brand Partnerships: Develop relationships with CMOs, Marketing Heads, Brand Managers, Business Heads and CXOs. Develop opportunities around branding, content integration, product placement,



digital campaigns and on-ground activations.

3. Agency & Media Network: Develop relationships with advertising agencies, media agencies, experiential agencies and sponsorship consultants. Work with agencies to bring brand campaigns and sponsorship mandates to IFES properties.

4. Event & Property Sales: Work on sponsorship opportunities across: ESCOM 2.0, Bharat Gaming Masters, Esports tournaments, Gaming championships, Campus esports initiatives, Digital gaming properties, Youth and technology events, Future IFES esports IPs

5. Proposal & Negotiation: Prepare sponsorship proposals, presentations and commercial packages. Lead commercial negotiations and close sponsorship agreements. Coordinate with internal teams to ensure promised sponsorship deliverables are properly executed.

6. Client Relationship Management: Maintain regular communication with sponsors and prospects. Maintain accurate CRM records, follow-ups, meetings and opportunity status.

Candidate Profile

- 3–7 years of experience in sponsorship sales, media sales, sports/esports, events, B2B sales or brand partnerships.
- Proven ability to generate leads and close commercial deals.
- Strong corporate and agency network will be an advantage.
- Excellent communication, presentation and negotiation skills.
- Comfortable interacting with senior marketing professionals and CXOs.
- Target-oriented and commercially driven.
- Solid understanding of branding, sponsorship and event marketing.
- Experience in esports, gaming, sports, youth events or digital entertainment will be preferred.

Candidate must have own Laptop.

Pay: ₹500,000.00 - ₹800,000.00 per year

Work Location: Remote

📌 Sponsorship Sales Manager (India)
🏢 International Federation of Esports
📍 India