Social Media Manager

Location: Raipur | Job Type: Full-Time, In office

Email: [email protected]

Responsibilities

- Plan, manage and execute social media strategies for Instagram, Facebook, LinkedIn & other relevant platforms.

- Manage social media accounts, posting schedules, audience engagement and overall day-to-day platform activities.

- Create and maintain weekly/monthly content calendars with dates, platforms, formats, topics, captions, creatives, hashtags and posting status.

- Plan and coordinate content for Reels, Stories, posts, campaigns, offers, events, launches, festivals, contests & giveaways.

- Research trending topics, Reels, sounds, hashtags, memes and competitor activities to identify content opportunities.

- Write engaging captions, social media copy and creative content ideas.

- Coordinate with designers, writers, video editors and clients for content creation, approvals and timely publishing.

- Schedule and publish posts using Meta Business Suite, Buffer and other relevant tools.

- Create, set up and manage paid advertising campaigns through Meta Ads Manager based on campaign objectives.

- Handle audience targeting, campaign setup, ad sets, budgets, placements, creatives and scheduling for paid campaigns.

- Monitor and optimise ad campaigns based on metrics such as reach,



impressions, CTR, CPC, CPM, CPL, leads and conversions.

- Test different audiences, creatives, ad copies and campaign settings to improve performance.

- Monitor comments, messages and brand mentions and respond professionally.

- Track organic and paid social media performance including reach, views, likes, comments, shares, followers, engagement, clicks and leads.

- Prepare monthly/quarterly social media performance reports covering both organic and paid campaigns.

- Maintain records of content, performance data, photos, videos and creative assets.

- Ensure all content and advertisements follow the brand’s tone, look, messaging and advertising policies.

Skills

Creativity, communication, copywriting, social media management, content planning, trend research, Canva, Meta Business Suite, Meta Ads Manager, audience targeting, campaign optimisation, social media analytics, paid advertising and team coordination.

To Apply

Send your updated CV to [email protected]

Pay: ₹11,364.89 - ₹23,226.91 per month

Ability to commute/relocate:

- Raipur, Chhattisgarh: Reliably commute or planning to relocate before starting work (Preferred)

Work Location: In person

📌 Social Media Excecutive Manager (India)
🏢 Digical Media
📍 India